OMD
Showing 31 - 40 of 141 results
IAB Australia launches AI Working Group to guide digital ad industry
The group will develop practical guidance on AI applications across a number of key areas.
by Natasha Lee – May 8, 2025
Captify positions Grey Goose vodka as the summer spirit for Australians
Sonal Kohl: 'The campaign delivered strong performance metrics, while uncovering valuable audience insights and learnings to inform future strategies.'
by Alisha Buaya – Apr 11, 2025
OMD appoints managing director of Melbourne
Sian Whitnall: 'We are so fortunate to have such a talented and dynamic team in Melbourne, consistently producing market-leading work for some of Australia’s most iconic brands.'
by Alisha Buaya – Mar 28, 2025
Nunn Media expands strategy and planning capabilities with key hires
Chris Walton: 'Since joining us, Michelle and Elise have already begun to make a huge impact with our clients'.
by Natasha Lee – Mar 11, 2025
OMD unveils bold new positioning: 'We create what's next'
George Manas: 'We Create What’s Next sends a straightforward message to our teams, our brand partners, and the marketplace more broadly'.
by Natasha Lee – Feb 10, 2025
Wieden+Kennedy sets up in Australia to service McDonald's win
'It's no secret that our love for McDonald’s runs deep.'
by Alisha Buaya – Jan 22, 2025
Feeling hot hot hot! A look at the summer campaigns that capture the swelter season in 2024
From surfing to budgie smugglers, the cricket and mango season, Mediaweek looks at the summer campaigns of 2024.
by Alisha Buaya – Dec 20, 2024
Snapchat tests Promoted Places on Snap Map with McDonald's
Martin Newman: 'We're always looking for innovative ways to engage with our customers and reach new audiences.'
by Alisha Buaya – Dec 17, 2024
McDonald's and Netflix bring the Dalgona Candy Challenge to life with the Squid Game Meal
Amanda Nakad: 'This collaboration gives our customers and fans the unique opportunity to step into the game and experience it like never before.'
by Alisha Buaya – Dec 11, 2024
McDonald's kicks off summer with 'Macca's run?' campaign launch via DDB Sydney and OMD
Amanda Nakad: 'It’s designed to drive trial of our exciting new Summer menu and we are thrilled to see it in market thanks to our agency village.'
by Alisha Buaya – Dec 3, 2024
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