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Feeling hot hot hot! A look at the summer campaigns that capture the swelter season in 2024
Agencies

Feeling hot hot hot! A look at the summer campaigns that capture the swelter season in 2024

From surfing to budgie smugglers, the cricket and mango season, Mediaweek looks at the summer campaigns of 2024.

by Alisha Buaya – Dec 20, 2024

Snapchat tests Promoted Places on Snap Map with McDonald's
Social Media

Snapchat tests Promoted Places on Snap Map with McDonald's

Martin Newman: 'We're always looking for innovative ways to engage with our customers and reach new audiences.'

by Alisha Buaya – Dec 17, 2024

McDonald's and Netflix bring the Dalgona Candy Challenge to life with the Squid Game Meal
Agencies

McDonald's and Netflix bring the Dalgona Candy Challenge to life with the Squid Game Meal

Amanda Nakad: 'This collaboration gives our customers and fans the unique opportunity to step into the game and experience it like never before.'

by Alisha Buaya – Dec 11, 2024

McDonald's kicks off summer with 'Macca's run?' campaign launch via DDB Sydney and OMD
Agencies

McDonald's kicks off summer with 'Macca's run?' campaign launch via DDB Sydney and OMD

Amanda Nakad: 'It’s designed to drive trial of our exciting new Summer menu and we are thrilled to see it in market thanks to our agency village.'

by Alisha Buaya – Dec 3, 2024

OMD claims number one spot in RECMA rankings
Agencies

OMD claims number one spot in RECMA rankings

Laura Nice: 'This achievement recognises the expansive capabilities of our talented people and our longstanding client partnerships.'

by Mediaweek Admin – Nov 13, 2024

Media buyers on Foxtel's 2025 upfront: 'Refreshing' and 'promising' offerings amid 'more competition than ever'
Agencies

Media buyers on Foxtel's 2025 upfront: 'Refreshing' and 'promising' offerings amid 'more competition than ever'

Lorraine Woods, Daniel Cutrone and Jessica Woods shared their thoughts and opinions on the Foxtel upfront with Mediaweek.

by Alisha Buaya – Oct 21, 2024

AAMI rescues the AFL Grand Final for a third year via OMD
Agencies

AAMI rescues the AFL Grand Final for a third year via OMD

Nick Hurley: "Our media-first approach to the AFL Grand Final ensures that AAMI’s campaign isn’t just seen, but truly experienced by fans across platforms."

by Alisha Buaya – Oct 1, 2024

Speed wins the 2024 Blis Golden Shaker inter-agency mixology competition
Agencies

Speed wins the 2024 Blis Golden Shaker inter-agency mixology competition

Speed, OMD, Metropolis, Thump, Havas and Initiative went into battle at Employees Only Bar in Sydney.

by Mediaweek Admin – Sep 24, 2024

OMD hosts open day for NSW Government agencies and multicultural media outlets
Agencies

OMD hosts open day for NSW Government agencies and multicultural media outlets

Isobel Scouler: "This event importantly enabled many government departments to speak to multicultural publishers directly for the first time."

by Alisha Buaya – Sep 23, 2024

TikTok For You Summit: 'Compelling stats' and 'game-changer' – Media buyers reveal what stood out
Agencies

TikTok For You Summit: 'Compelling stats' and 'game-changer' – Media buyers reveal what stood out

James Dixon, Jamison Milessis, Gerry Bowness and James Lucas shared their thoughts and opinions on the summit with Mediaweek.

by Alisha Buaya – Sep 20, 2024

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