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Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens
Agencies

Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens

Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.

by Alisha Buaya – Aug 4, 2025

IMAA’s Melbourne Sound-Byte puts spotlight on audio's future
Audio

IMAA’s Melbourne Sound-Byte puts spotlight on audio's future

The IMAA hosted its first Victorian Sound-Byte in Melbourne, showcasing insights from top radio and podcast talent to help independent agencies navigate Australia's evolving audio landscape.

by Mediaweek – Jul 31, 2025

IMAA turns up the volume as it unveils Melbourne Sound-Byte speakers
Agencies

IMAA turns up the volume as it unveils Melbourne Sound-Byte speakers

Lizzie Young: 'Sound Byte is a great opportunity to learn about audio's evolution and how brands can best harness its power to deliver results that drive business growth.'

by Alisha Buaya – Jul 24, 2025

Winners announced for IMAA's 2025 Pitch-Chella event recognises emerging indie talent
Agencies

Winners announced for IMAA's 2025 Pitch-Chella event recognises emerging indie talent

Nicole Moore: 'The standard of the entries was excellent - so many strategically thoughtful and creative ideas for how to amplify our work.'

by Alisha Buaya – Jul 18, 2025

IMAA backs ACCC push for digital platform reforms
Agencies

IMAA backs ACCC push for digital platform reforms

Sam Buchanan: 'Clearer rules level the playing field.'

by Alisha Buaya – Jul 15, 2025

IMAA urges media agencies to ‘Buy Blak’ during NAIDOC Week
Agencies

IMAA urges media agencies to ‘Buy Blak’ during NAIDOC Week

The IMAA is encouraging independent agencies and the wider media industry to support Aboriginal and Torres Strait Islander-owned businesses throughout NAIDOC Week 2025.

by Tom Gosby – Jul 7, 2025

IMAA hosts 12 agency execs on NT cultural immersion trip
Agencies

IMAA hosts 12 agency execs on NT cultural immersion trip

Jacqui Alley: 'The IMAA’s goal is to create long-term economic opportunity and visibility for the Aboriginal community through storytelling and genuine collaboration.'

by Alisha Buaya – Jun 30, 2025

IMAA announce the eight finalists of Pitch-Chella 2025
Agencies

IMAA announce the eight finalists of Pitch-Chella 2025

Teams prepared a pitch for the charity’s paid and earned media, showcasing innovative solutions to amplify the charity brand and its work in helping to solve Australia’s homelessness crisis.

by Alisha Buaya – Jun 26, 2025

IMAA promise members market-leading deals on essential media industry tools & services
Agencies

IMAA promise members market-leading deals on essential media industry tools & services

Sam Buchanan: 'Our group deals initiative has been one of our greatest achievements as an organisation and continues to raise the bar of the indie sector nationally.'

by Alisha Buaya – Jun 25, 2025

Kyle and Jackie O to headline IMAA’s inaugural audio event
Agencies

Kyle and Jackie O to headline IMAA’s inaugural audio event

KIIS FM stars to keynote audio-focused event for indie media agencies in Sydney.

by Tom Gosby – Jun 11, 2025

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