Fordham will join on 1 May, returning to the company after 12 months at Amazon.
The new plan launches simultaneously across Australia, the United States, the United Kingdom, Canada, Germany and France.
Apparently, Eye of the Tiger has competition.
American Express, Qatar Airways, Heineken®, and other major brands have secured national on-screen partnerships with F1 The Movie ahead of its Australian...
Audible will launch a new global audio adaptation of Pride and Prejudice on 9 September 2025, with editions in six languages and...
'I feel like the younger demographic, 35 and under, maybe 40 and under, isn’t being as well-serviced as they could be.'
The campaign aims to connect with audiences through the same creative and linguistic devices, driving discovery and exploration of their wellness category.
Karen Appathurai: "Audible is deeply passionate about creating exceptional listening experiences that provoke, educate and entertain."
"It was crucially important to identify a precise voice and marketing approach to appeal to our expansive listening audience."
Karen Appathurai Wiggins: "Audio is an opportunity to empower creators"
Plus AI in newsrooms and Dell Technologies
Plus: News Fighters, Australian Open: The Happy Slam, The Imperfects
Plus: Podsights
Insights from the campaign found that in summer months there is a 19% increase in Australian podcast consumption
