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Sandy Carter's warning: AI won't save you, but trust might
SXSW

Sandy Carter's warning: AI won't save you, but trust might

'I hire for attitude first. I can teach skill. I can’t teach work ethic, passion, or care.'

by Natasha Lee – Nov 17, 2025

Netflix moves to new ad metric as platform hits 4 millions Aussie viewers
Streaming

Netflix moves to new ad metric as platform hits 4 millions Aussie viewers

The streaming giant is expanding ad tech, data and creative capabilities globally.

by Natasha Lee – Nov 6, 2025

Amazon Upfronts 2025: 3 thoughts on Amazon's pitch to media and buyers
News

Amazon Upfronts 2025: 3 thoughts on Amazon's pitch to media and buyers

The over-use of the phrase "full funnel" would have been a target of ridicule if it didn't perfectly represent what Amazon's strength was as a sales pitch.

by Dan Barrett – Sep 25, 2025

Amazon calls it quits on Google Shopping? Or are they just on a break?
Technology

Amazon calls it quits on Google Shopping? Or are they just on a break?

Amazon seems to have pulled out of bidding on Google Shopping ad placement. Is it just a pause, or a sign of a strategy shift?

by Dan Barrett – Jul 30, 2025

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