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Netflix, Pfizer Australia and Wesfarmers’ One Media join IAB Australia
Netflix, Pfizer Australia and Wesfarmers’ retail media arm One Media are among 16 new organisations to join IAB Australia, bolstering efforts to grow sustainable investment in digital advertising.
by Dan Barrett – Oct 8, 2025
MLC doesn't care about the future. Hires Toast of London's Matt Berry to front campaign.
MLC unveils new brand platform A Lifetime in the Making, created by Princess and fronted by comedy genius Matt Berry.
by Dan Barrett – Oct 8, 2025
Grand Theft Australia: News Corp Australia's Michael Miller makes his case to protect the financial interests of Australian media
News Corp Australia's Michael Miller today addressed the Melbourne Press Club to raise concerns over Federal Govt inaction on protecting Australian media.
by Dan Barrett – Oct 8, 2025
Illawarra Mercury marks 170 years with community-fueled anniversary
The Illawarra Mercury editor Kathy Sharpe on 170 years of publication. She stresses she hasn't been with the paper for that entire time.
by Dan Barrett – Oct 8, 2025
TV Ratings Tuesday 7 October 2025: The Block leads Total TV; Seven & Nine News over 1.3m, MKR at 947k
Nine’s The Block topped the night with a 1.307m Total TV audience (reach 2.232m), also winning 25–54 and 16–39. Seven and Nine News both cleared 1.3m, while My Kitchen Rules delivered 947k.
by Mediaweek – Oct 8, 2025
RecipeTin's Nagi Maehashi calls out PR agencies in social post
'Take my personal details off your database.'
by Natasha Lee – Oct 8, 2025
Kirsty Muddle to lead Ogilvy ANZ as CEO
Muddle joins from Dentsu, bringing 25 years of creative, media, and data expertise.
by Natasha Lee – Oct 8, 2025
Why CEO authenticity is now a shareholder issue
OK, maybe not as transparent as the pair above...
by Natasha Lee – Oct 8, 2025
Protection of brand safety against AI slop is challenged in the age of SORA 2
We now regularly see AI generated images and video. Should marketers place value on sites using fake images? Does anyone care?
by Dan Barrett – Oct 8, 2025
Are Media launches ‘Collectives’ data product at luxury showcase
Are Media unveiled its new female-led data tool and a suite of luxury brand initiatives at its New Era of Luxury event in Sydney.
by Mediaweek – Oct 8, 2025
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