Quantcast has strengthened its sales operations across Australia, New Zealand, and Asia-Pacific, announcing four senior appointments to support growing demand in the region.
Eric Swenson joins as Senior Sales Manager for ANZ and Amanda Cooper as Sales Manager for ANZ, both based in Sydney. Meanwhile, Nelly Tsang and Chris Ng have been appointed Senior Sales Managers for North Asia, operating from Hong Kong and reporting to Quantcast Managing Director for North Asia, Sally Ng.
In their new roles, Swenson will focus on expanding Quantcast’s relationships with independent agencies and brands, while Cooper will drive client growth through data-led, audience-first strategies. Ng will lead business development for North Asia, with Tsang overseeing strategic sales growth across the region.
Experienced media professionals join Quantcast
Swenson brings more than 15 years of experience in the Australian digital media sector, having held senior roles at News Corp Australia, Fairfax Media, Say Media and Allure Media. Most recently, he was National Sales and Marketing Manager at The Insiders Agency.
Cooper joins from VMO, where she spent six years in senior client management roles, working with agencies including Wavemaker, Mindshare and EssenceMediacom. She began her career as a graphic designer at the Daily Press Group and Marsh before transitioning into media sales and account management.
In North Asia, Tsang brings more than a decade of experience across Hong Kong and Taiwan, most recently as Senior Sales Manager at ComScore. Her background includes roles at Dow Jones, Elle Magazine, and Yahoo!, leading digital advertising and analytics initiatives.
Ng, who previously served as Associate Programmatic Sales Director at JCDecaux Transport, has over ten years’ experience in ad tech and martech. His earlier roles include sales positions at AnyMind Group, Appier, Yahoo! Hong Kong and Omnichat.
Focus on growth and client performance
Jordan Khoo, Quantcast VP of APAC, said the appointments reflect the company’s ongoing investment in people and markets across the region.
“We are thrilled to welcome our new sales leaders to the business. All four are highly accomplished media sales and marketing professionals, with strong track records in client partnerships, campaign delivery and business growth,” Khoo said.
“Eric and Amanda are welcome additions to our ANZ team, bringing significant expertise in creating meaningful client relationships and accelerating revenue growth through measurable impact. Nelly and Chris will be a critical part of our APAC sales team, using their unique understanding of delivering sophisticated, data-driven solutions for enterprise clients across the region.”
All four appointments are effective immediately.
Top image: Amanda Cooper & Nelly Tsang