1000heads has appointed Michelle Braslin as Client Services Director for the APAC region.
Braslin will report to APAC Managing Director Rob Ford and lead the client services team during General Manager Fiona Harris’s maternity leave.
In the newly created role she will oversee client success, manage the social and client services function, and provide strategic guidance across accounts.
She joins the agency from Special, where she was Group Account Director on PepsiCo. Her career includes senior roles at Saatchi & Saatchi and six years in the US with Bloomingdale’s in client-side marketing leadership.
Braslin’s appointment comes as 1000heads expands its APAC client portfolio, adding new accounts and extending work with brands including UNIQLO, GitLab, Live Nation, Cisco, and EnergyAustralia.
“Michelle is an accomplished client leader whose deep experience with some of the world’s most iconic brands and innate skill in building genuine partnerships make her perfectly positioned to lead 1000heads’ continued growth in social transformation across APAC,” Rob Ford, Managing Director APAC of 1000heads, said.
“Michelle joining 1000heads reflects our ambition and continued commitment to the region. We’re growing quickly and delivering strong work for brands throughout APAC, powered by our teams across Malaysia, Singapore, Japan, and Australia.
“The world moves at the speed of social, and we pride ourselves on matching that speed with agility, creativity, and deep local insights. The solutions we offer are exactly what modern CMOs need: global scale combined with genuine local expertise.
“Michelle joining our leadership team strengthens our ability to keep raising the bar and delivering on that promise.”
Braslin said of her role: “I’m thrilled to be joining 1000heads during such a dynamic period of growth. The agency’s distinctive approach to social transformation, focus on effective, insight-led creative work, and standout client portfolio make it truly inspiring.
“I’m looking forward to partnering with Rob, the leadership team, and our clients to create work that not only drives business results but connects in meaningful ways.”
Top image: Fiona Harris, Rob Ford and Michelle Braslin