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F1 Australian Grand Prix unveils 'Expect Nothing Less' rebrand via Bullfrog
452,055 spectators passed through the gates at 2024's Australian F1 Grand Prix.
by Jasper Baumann – Oct 8, 2024
19 Crimes Wine and Social Soup roll out new partnership
Social Soup and 19 Crimes’ three-part campaign will be carried out across four months in a creatively-led influence strategy.
by Jasper Baumann – Oct 4, 2024
The new Chevy Silverado feels uniquely Australian in latest TVC via MIK Studio & MBCS
The spot addresses common queries about the car, the adaptability of its range, and urban myths about larger vehicles.
by Jasper Baumann – Sep 20, 2024
Ocado Retail launches Ocado Ads in partnership with Zitcha
Troy Townsend: “It’s exciting to partner with the world’s largest online grocery retailer and help integrate the entire business around its Retail Media Network."
by Jasper Baumann – Sep 16, 2024
'We’ll need to find a bigger venue next year': Insights and ideas from iPX Sydney 2024
Adam Furness: "Consumers are less interested in what brands have to say about themselves and more interested in what their trusted networks have to say."
by Alisha Buaya – Sep 9, 2024
Spotlight, Woolworths and Lurpak lead My Kitchen Rules' 2024 partners
The new season is also sponsored by Kaboodle Kitchens and Sensodyne.
by Jasper Baumann – Sep 6, 2024
Canva launches Love Your Work brand campaign
Cat van der Werff: "Our goal with the Love Your Work campaign is to inspire people to find joy and fulfilment in their daily work."
by Alisha Buaya – Sep 4, 2024
Arnott's launches new integration asset in partnership with The Block via The Neighbourhood
Toby Aldred: "Integrating into editorial is one of the most effective ways to deliver attention to your brand and deserves the same level of creative thinking as traditional in-break assets."
by Alisha Buaya – Sep 3, 2024
Bupa unveils 'beyond the games' Paralympics campaign via Thinkerbell
The campaign is the first commercial project to be certified through Inclusively Made’s 100-point accreditation process.
by Amy Shapiro – Aug 30, 2024
AANA launches training courses to help companies be brand safe
Josh Faulks: "Staying up to date with the latest codes and regulations is crucial for protecting your brand’s reputation and marketing investment."
by Alisha Buaya – Aug 29, 2024
FBi Radio unveils first rebrand in over a decade via Made Together
"The rebrand to fbi.radio isn’t just about a new name or a new look – it’s about reaffirming our commitment to being at the forefront of Sydney’s music and arts scene."
by Amy Shapiro – Aug 29, 2024
Cadbury and Peters Ice Cream launch nostalgic 'CHOCBUSTER' pop-up in Sydney
The store concept and creative were developed by Sydney digital and creative marketing agency WiredCo.
by Amy Shapiro – Aug 28, 2024
Sydney Roosters stars lead 'Crunch Time' for Red Rooster via Leo Burnett
Ashley Hughes: "Reds has been a sponsor of the Roosters for years, but this is the first campaign we have created celebrating the partnership."
by Amy Shapiro – Aug 28, 2024
Nic Naitanui fronts Google Pixel 9 campaign by 72andSunny
Ross Berthinussen: "Athletes are a point of inspiration to Aussies in every aspect of their lives, from what they wear, how they style themselves, to the products they use."
by Amy Shapiro – Aug 27, 2024
Scooter joins Bupa agency village following pitch, announces new hires
Anna Hodgson: "The new contract extend Scooter’s longstanding relationship with Bupa that has flourished over the past nine years."
by Amy Shapiro – Aug 27, 2024
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