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Hobart's MACq 01 Hotel unveils new campaign via Showpony
Danika Porter: 'This campaign solidifies MACq 01’s heroes the way this special property brings the very best of the Tasmanian experience to life.'
by Alisha Buaya – Dec 6, 2024
Coca-Cola and The Salvation Army's Christmas appeal partner to light up Melbourne's Emporium Billboard
Kate Miller: 'Partnerships like this enable us to give back and together, with the help of Australians, we can hit our goal of giving 10,000 meals to families and communities in need this Christmas.'
by Alisha Buaya – Dec 4, 2024
Rules Don’t Apply: The power of cultural intelligence with Reg Raghavan
Raghavan shares his own journey – from second-generation Australian to Silicon Valley innovator.
by James Manning – Nov 26, 2024
Haleon appoints new MD for Australia and New Zealand, as Cate Sefton steps down
The company oversees trusted household brands including Panadol, Voltaren, Advil, Sensodyne, Centrum, and Polident.
by Mediaweek Admin – Nov 26, 2024
Menulog and BWS team up for a summer of sip-cess
'We are committed to delivering more.'
by Mediaweek Admin – Nov 26, 2024
Cricketer Pat Cummins stars in Tourism Australia's Come and Say G’day campaign to run in India via The Monkeys
Susan Coghill: 'This is now a proven formula and it is one we will execute once again with a push into England with localised creative during the Women’s and Men’s Ashes here in Australia next year.'
by Mediaweek Admin – Nov 21, 2024
Coles enlists Christmas elves to ‘Make Christmas Delicious’ via Smith St agency
The integrated campaign has hundreds of touchpoints across in-store, owned, paid and earned media.
by Mediaweek Admin – Nov 14, 2024
Hyundai launches brand campaign with prime-time on Seven via Innocean and FINCH
Andrew Tuitahi: "Showing our incredible product line up while also paying homage to Australian culture, took immense effort on behalf of everyone involved including our marketing team."
by Mediaweek Admin – Nov 14, 2024
Sanrio teams up with Fender to launch Hello Kitty 50th anniversary collection
Edward Cole: 'This partnership speaks to the joy and creativity both brands have inspired worldwide.'
by Mediaweek Admin – Nov 13, 2024
Australian CX leaders say their brand experiences fall short customer pledge: State of the CX Nation
Melissa Yow: 'A clear CX strategy with solid governance is crucial to avoiding misguided investments and efforts.'
by Mediaweek Admin – Nov 8, 2024
Westfield releases its ‘Feels Like Christmas’ festive campaign via AKQA
Chad Mackenzie: 'This was an absolute treat to work on.'
by Mediaweek Admin – Nov 6, 2024
Mini names Meg Mac as brand ambassador
Nikesh Gohil: 'Meg Mac's artistic integrity and deep-rooted values align perfectly with the Mini Cooper's strong legacy.'
by Mediaweek Admin – Nov 6, 2024
Woolworths launches its Make this Christmas a Classic campaign via M&C Saatchi
Andrew Hicks: 'Christmas campaign reflects on the enduring traditions that have shaped our connection with Australian communities.'
by Alisha Buaya – Nov 4, 2024
Merrick Watts unveils gladiator-inspired sports drink Posca Hydrate
Posca Hydrate will hit shelves across Australia this month, available in convenience stores, gyms, and quick-service restaurants.
by Mediaweek Admin – Nov 4, 2024
Endeavour Group CMO Jo Rose exits after three years
Rose led the marketing and customer teams since joining the business shortly after demerger, coming to Australia nearly nine years ago originally to join Woolworths.
by Alisha Buaya – Nov 4, 2024
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