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Mahlab expands into Singapore, embraces AI-driven future
Agencies

Mahlab expands into Singapore, embraces AI-driven future

This expansion marks a new chapter in the agency's 27-year history.

by Alisha Buaya – Mar 26, 2024

Mediaweek’s Sales Team of the Year: February spotlights Man of Many
Agencies

Mediaweek’s Sales Team of the Year: February spotlights Man of Many

"Our goal is to become a household name, not just within men's lifestyle publishing, but publishing in general."

by Tess Connery – Mar 26, 2024

Justin Hind's Reunion Agency launches first work for Rest Super
Agencies

Justin Hind's Reunion Agency launches first work for Rest Super

Reunion Agency, launched in June 2023, is co-led by Hind and Stephen Knowles.

by Amy Shapiro – Mar 26, 2024

SBS, Jack Nimble debut 'Alone Cologne' for Alone Australia Season 2
Agencies

SBS, Jack Nimble debut 'Alone Cologne' for Alone Australia Season 2

Notes of "smoked fish skin, unwashed skin, and greasy hair."

by Amy Shapiro – Mar 26, 2024

Australia takes #6 spot in WARC effective 100 ranking
Agencies

Australia takes #6 spot in WARC effective 100 ranking

Australia's best-performing campaign, coming in at #11, was Curing Homesickness by CHEP Network in Melbourne.

by Alisha Buaya – Mar 25, 2024

Maurice Blackburn confirms media account up for pitch
Agencies

Maurice Blackburn confirms media account up for pitch

The incumbent is independent agency Half Dome, which has serviced the account since August 2021.

by Alisha Buaya – Mar 25, 2024

Emotive asks industry to donate $5m in media to combat deep seabed mining threat
Agencies

Emotive asks industry to donate $5m in media to combat deep seabed mining threat

Simon Joyce: "Deep Rising isn't just a campaign; it's a vital call to action to safeguard our planet's future."

by Amy Shapiro – Mar 25, 2024

Cadbury expands Accessible Easter Egg Hunt with NextSense and FutureLabs
Brands

Cadbury expands Accessible Easter Egg Hunt with NextSense and FutureLabs

Chris Rehn: "It’s important we continue talking about how to make Australia a more inclusive society."

by Amy Shapiro – Mar 25, 2024

Murmur Group teams up with Aryma Labs for data-driven marketing solutions
Agencies

Murmur Group teams up with Aryma Labs for data-driven marketing solutions

The agency will be the sole channel partner for Aryma Labs.

by Alisha Buaya – Mar 25, 2024

Meeting of the Minds: Daniel Nutman and Tasma Hunt from Common Ventures
Agencies

Meeting of the Minds: Daniel Nutman and Tasma Hunt from Common Ventures

Nutman and Hunt from Common Ventures share their perspectives, thoughts and opinions.

by Alisha Buaya – Mar 22, 2024

Claxon wins cosmetic clinic brand Sisu Clinic
Agencies

Claxon wins cosmetic clinic brand Sisu Clinic

The independent agency will build a new SEO strategy and increase organic traffic to drive performance for their clinics globally.

by Alisha Buaya – Mar 21, 2024

Resolution Digital wins El Jannah's media and SEO account
Agencies

Resolution Digital wins El Jannah's media and SEO account

El Jannah's head of marketing called the collaboration a "significant milestone in enhancing the brand's presence and digital footprint."

by Alisha Buaya – Mar 21, 2024

Aussies compromising values, brand loyalty amid cost of living pressures: M&C Saatchi
Brands

Aussies compromising values, brand loyalty amid cost of living pressures: M&C Saatchi

There has also been a "massive dip" in buying homegrown brands.

by Alisha Buaya – Mar 21, 2024

Zenith drives away with Autosports Group media account
Agencies

Zenith drives away with Autosports Group media account

Zenith will be charged with using data and tech to drive high net worth car buyers to dealerships.

by Mediaweek Admin – Mar 21, 2024

Mediaweek’s Sales Team of the Year: March entries now open
Agencies

Mediaweek’s Sales Team of the Year: March entries now open

Nominations are open from Thursday 21 March.

by Mediaweek Admin – Mar 21, 2024

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