Latest stories
GroupM partners with Amaze to drive neurodiverse inclusion
GroupM joined forces with Amaze in 2023 and is now one of the first companies in Australia to roll out a pilot.
by Jasper Baumann – Mar 21, 2024
Russel Howcroft on K&J hitting Melbourne, adland's 'pure economy', and Nine's podcast push
Howcroft's latest venture is the podcast, AdMission. "The management at 3AW, at Nine, they are very keen to pursue the podcast world. And they wanted me to do one."
by Brittney Rigby – Mar 21, 2024
Brands' job not to 'build trust, but to break cynicism': News Corp's 2024 Frontiers
Frontiers is an annual event facilitated by Newsamp, with separate events for each media agency group nationwide, as well as independents.
by Tess Connery – Mar 21, 2024
Paul Murphy on returning to indie agency roots with Kookaburra Riot
"I found that working in larger agencies, I often felt further away from working directly on client challenges."
by Alisha Buaya – Mar 21, 2024
Uber Carshare and F1 driver Valtteri Bottas create 'Australia's Second Car' via Poem
Andy Morley said the Uber masterbrand has been "hyper-focused" on working with talents and celebrities that resonate with Australian audiences.
by Alisha Buaya – Mar 20, 2024
Thinkerbell promotes Sesh Moodley to executive creative tinker
Moodley's promotion continues Thinkerbell's recent momentum, including the Hort Innovation win that Mediaweek revealed.
by Brittney Rigby – Mar 20, 2024
Louise Romeo: Curiosity is a superpower in the AI era
Starcom's COO argues that the rise of AI should prompt a greater emphasis on curiosity.
by Mediaweek Admin – Mar 20, 2024
Mediaweek HOT List March 2024: Closing gender pay gap, IMAA, NRMA, Innocean and Kia
NRMA appoints Accenture Song, Innocean and Kia bring a Ute full of Australian sporting legends.
by Toby Harrison and Dan Krigstein – Mar 20, 2024
UM names Adam Russell Melbourne GM
He will begin in the new position on 1 April and retain his remit as client lead on Kmart and OnePass.
by Brittney Rigby – Mar 20, 2024
Australia claims #6 on Media 100 WARC rankings
Australia's top campaign was FitChix for egg supplier Honest Eggs Co.
by Alisha Buaya – Mar 19, 2024
Creative content studio OK COOL launches in APAC
OK COOL's initial focus will be expanding its presence in Australia, New Zealand, Hong Kong, India, Singapore, and South Korea.
by Alisha Buaya – Mar 19, 2024
Kent Wertime appointed global CEO of Ogilvy One
Jason Davey, chief experience officer at Ogilvy Network ANZ, will lead the 200 people working for Ogilvy One across AUNZ.
by Alisha Buaya – Mar 19, 2024
Thrive appoints Ashleigh Bruton, Chloe Jeffers and Natalie Liebmann
Leilani Abels: "I know they will be making an impact for years to come and are limited by nothing at Thrive."
by Alisha Buaya – Mar 19, 2024
'Like a tobacco account on your CV': Woolley and Noble on Shell creative pitch
"Good creatives don't want to sully their book with this kind of work."
by Alisha Buaya – Mar 19, 2024
Hawke's Brewing and ex-Droga pair launch creative agency, The Ministry for Communication & The Arts
"We launched Hawke's during the rise of the indie (craft) beer movement and strangely, it now feels like the time of the indie agency movement."
by Brittney Rigby – Mar 19, 2024
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