Latest stories

Ronald McDonald House Charities and Children's Hospital Foundation appoints GLOWBORED PR
Jeremy Hansen: 'This campaign is designed to not only raise critical funds but also inspire widespread community engagement through the vital work RMHC SEQ and the Children’s Hospital Foundation.'
by Alisha Buaya – Mar 11, 2025

Dustin Martin 'gets on board' with Kayo Sports in a new campaign
Michael Neill: 'He’s a special friend of Fox Footy and it was great fun having him alongside some of our legendary talent to show the strength of our line-up and coverage.'
by Alisha Buaya – Mar 10, 2025

Orange Line unveils promotions and new hires
David Einstein: 'Orange Line’s strength has always been our people, and these appointments reflect our dedication to fostering expertise, innovation and leadership.'
by Alisha Buaya – Mar 10, 2025

Inside Underscore: The influencer agency built by Gen Z, for Gen Z
Elise Brando: 'Influencer isn’t a dirty word anymore - it’s an essential marketing tool'.
by Natasha Lee – Mar 10, 2025

Sparro by Brainlabs names planning director
Emily Searle: 'There’s a huge opportunity to support both new and existing clients in engaging upper-funnel audiences and helping build brands.'
by Alisha Buaya – Mar 7, 2025

VMO launches Social Journeys to bridge social media and outdoor advertising
Sabarish Chirakkal: 'We're enabling brands to extend their social campaigns to connect with consumers in impactful ways'.
by Natasha Lee – Mar 7, 2025

T-Mobile doubles down on ad tech with strategic buys
JP Colaco: 'The acquisitions mark a significant step forward in T-Mobile's strategy to create truly transformative advertising solutions'.
by Natasha Lee – Mar 7, 2025

Publicis Groupe enters acquisition agreement with Lotame
Arthur Sadoun: 'In the age of AI, the name of the game is connect or die.'
by Alisha Buaya – Mar 7, 2025

The future looks Rosé in Daniel Ricciardo's new campaign via Emotive
Daniel Ricciardo: 'It’s been nice to take my foot off the gas lately and now, with the launch of Enchanté Rosé alongside my friends at St Hugo, it really does feel like the future is looking rosé.'
by Alisha Buaya – Mar 6, 2025

McDonald's tempts office workers returning to work in new campaign
Jack Nunn: 'With playful visuals and clever media placements, this campaign will cut through like a Guillotine on 80gsm printer paper.'
by Alisha Buaya – Mar 6, 2025

Geely taps INVNT as experiential agency for global launch
Li Lei: 'We are excited to partner with INVNT to deliver unique experiences to consumers, media and our network.'
by Alisha Buaya – Mar 6, 2025

TBWA\Sydney names new head of strategy
Josh Taylor Dadds: 'Disruption is an inspiring philosophy—it unleashes outrageous creativity while ensuring work is ruthlessly effective for clients.'
by Alisha Buaya – Mar 6, 2025

Streetfighter Media takes experimental builds onto the road
The builds allow brands to develop tailored, immersive experiences that can be deployed across multiple locations.
by Natasha Lee – Mar 6, 2025

Live Nation unveils Secret Sounds Connect rebrand
Kristy Rosser: 'Our evolution to Connect by Live Nation represents our ongoing commitment to amplifying brand and fan experiences in the incredible world of music.'
by Alisha Buaya – Mar 5, 2025

Leapmotor 'jumps in' with a bold campaign via cummins&partners
Joanne Stogiannis: '"Jump In" aims to establish Leapmotor as a leader in the EV space while differentiating it from the competition.'
by Alisha Buaya – Mar 5, 2025

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