Alisha Buaya

Australia's advertising market projected grow by 4.1% to $17.7B: WPP Media
Melissa Hey: 'Our mid-year outlook reflects that Australia is a resilient market navigating global economic shifts.'
by Alisha Buaya – Jun 11, 2025

M+C Saatchi unveils new Australian strategy: Expands Performance; retires Bohemia
Zaid Al-Qassab: 'As we look ahead, our focus is on areas where we can lead with a truly differentiated offering, where our capabilities and scale give us a clear right to win.'
by Alisha Buaya – Jun 11, 2025

Matt Houltham named CEO of Starcom
Matt Houltham: 'Starcom Australia has a fantastic legacy of strong client partnerships built on delivering effective, insight-led media solutions. I’m excited to join the crew to build on that foundation.'
by Alisha Buaya – Jun 11, 2025

Enigma appoints Aldo Ferretto; reunites with creative partner Simon Lee
Aldo Ferretto: 'There’s a bold creative ambition here to produce world-class work for ambitious brands—and that really resonates with me.'
by Alisha Buaya – Jun 11, 2025

Scope3 launches Brand Stories - an AI tool to connect brands to audiences where narratives resonate
Brian O’Kelley: 'We're eliminating the need for an extra translation layer and helping brands connect directly with their audiences.'
by Alisha Buaya – Jun 11, 2025

Quiip marks major milestone in industry journey
Alison Michalk: 'This milestone is a testament to our incredible team, long-standing partners, and the communities we’ve helped shape.'
by Alisha Buaya – Jun 11, 2025

McDonald's launches all-new Chicken McWings with bold campaign via Wieden+Kennedy
Amanda Nakad: 'It’s the golden era of chicken at Macca’s – and we’re just getting started.'
by Alisha Buaya – Jun 11, 2025

Online advertising sees 27.5% surge of investment in video: IAB
Gai Le Roy: 'In Australia marketers are also particularly focused on improving data signals and quality for marketing mix modelling.'
by Alisha Buaya – Jun 10, 2025

Media movers: Ben Coulson, Rosanna Ryan, Marc Maron, Renae Usher, Greg Hywood and Robert Morgan
Plus: Emma Butler, Tom Walker, Damien Eley, Mike Fitzpatrick, Braydon Priest and Ben Cooper.
by Alisha Buaya – Jun 10, 2025

Lilo and Stitch keeps riding the wave for a third week at the box office
This long weekend, the top 20 films Australian box office grossed $14,482,549, a small +1% increase from last weekend’s $14,423,935.
by Alisha Buaya – Jun 10, 2025

alt/shift/ Brisbane adds The Y Australia, TIQ, TEQ and 99 Bikes to portfolio
Elly Hewitt: 'Brisbane is without a doubt the most energised market in the country and we are so proud to see the team and client portfolio steadily grow since opening.'
by Alisha Buaya – Jun 10, 2025

LEGO Party! launches via dentsu's SMG Studio, LEGO Group and Fictions
Evan Icenbice: 'LEGO is known for bringing people of all ages together to play and that is certainly the case for LEGO Party!'
by Alisha Buaya – Jun 10, 2025

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