Alisha Buaya
The Athlete's Foot hits the ground running with new Back to School campaign
Watch here: The Athlete’s Foot has launched its latest creative campaign
by Alisha Buaya – Jan 7, 2025
Brian Collins joins Orange Line as head of growth
'I was blown away by the agency’s exceptional product suite, and their proven execution capabilities set the agency apart in the digital marketing space.'
by Alisha Buaya – Jan 7, 2025
Intrepid Travel appoints alt/shift/ as PR partner for ANZ market
Jo Crisp: 'Partnering with alt/shift/ will allow us to share our commitment to responsible tourism and connect with audiences in Australia and New Zealand in meaningful ways.'
by Alisha Buaya – Jan 6, 2025
Audible launches new global campaign via Fold7
The campaign aims to connect with audiences through the same creative and linguistic devices, driving discovery and exploration of their wellness category.
by Alisha Buaya – Jan 6, 2025
Anthony Albanese begins campaigning for the 2025 federal election
Labor is leading its campaign under the slogan 'Building Australia’s Future'.
by Alisha Buaya – Jan 6, 2025
Initiative nabs Volvo's media account after 25 years with Mindshare
The Swedish car manufacturer's media spend is approximately $500 million, according to COMvergence.
by Alisha Buaya – Jan 6, 2025
The Content Works joins the L'Oréal Groupe Agency Village
Alex Noonan: 'I’ve always had a very close relationship with the L’Oréal Groupe and have a huge respect for their powerhouse brands, people and category leadership.'
by Alisha Buaya – Jan 6, 2025
Media Roundup: The Murdochs in 2025, John Wylie acquired shares in Nine, Packer and Brett Ratner team up from Trump doco, Michael Carrington retires
Lisa Wilkinson off 10 books, outrage over WS FM’s name change, Washington Post cartoonist resigns over satirical Trump and Bezos sketch.
by Alisha Buaya – Jan 6, 2025
Twisties gives fans a taste of luxury with Caviar flavour via VaynerMedia and Mango Communications
Twisties Caviar follows the launch or Twisties Fortune and Spicy Ramen in 2024, and Twisties Donut King and Raspberry in 2023.
by Alisha Buaya – Dec 20, 2024
Qatar Airways launches AI-powered holiday campaign
Babar Rahman: 'The holidays are a time for connection, and we’re thrilled to bring the magic of travel and celebration together through our AI Adventure campaign.'
by Alisha Buaya – Dec 20, 2024
Sam Hegg joins Bunnings as head of retail media
Hegg: 'Such a great opportunity to work with Justine Mills and the team to build something really compelling for brands.'
by Alisha Buaya – Dec 20, 2024
Paul Blackburn exits News Corp after almost 13 years with the business: 'It's Time for the Next Chapter'
'I’m so grateful for the memories we’ve created and the lessons I’ve learned from each of you.'
by Alisha Buaya – Dec 20, 2024
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