Alisha Buaya
Adam Gerhart named WPP Global Chief Client Officer
Adam Gerhart: "I look forward to bringing all of it to bear for our clients, to tackle their biggest opportunities."
by Alisha Buaya – Oct 14, 2026
Pirelli appoints We Are Different to its Australian social media account
George Albuquerque: "Our agency brief called for a fresh approach that could bring those two worlds together in ways that feel relevant, engaging, and distinctly Pirelli."
by Alisha Buaya – Oct 14, 2026
TAC and Clemenger BBDO launch Shredmill to test motorcycle gear
Fin Bird: "This campaign provides an innovative and engaging way to generate awareness and conversation around MotoCAP, encouraging more riders to check their gear before they hit the road."
by Alisha Buaya – Oct 14, 2026
Publicis Groupe reports "another very strong quarter"
Arthur Sadoun: "I would like to thank our clients for their trust, and our people for the exceptional work they are doing as we reinvent our industry together."
by Alisha Buaya – Oct 14, 2026
Noisy Beast launches new tagline and campaign for eeger
Emilie How: "The quality of their creative work has been exceptional, bringing fresh thinking and a compelling approach to how we showcase the opportunities available."
by Alisha Buaya – Oct 13, 2026
ACAM launches framework to help marketers adapt to AI research products
Louise Cummins: "We need to understand what information AI uses to make recommendations, how our brands appear in those recommendations and what ultimately earns the customer’s trust."
by Alisha Buaya – Oct 13, 2026
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SICKDOGWOLFMAN revives Barney Banana for Maxibon launch
James Orr: "It’s not often you get to bring back a local legend, so we definitely felt some pressure to do Barney justice."
by Alisha Buaya – Oct 13, 2026
Spider Man activation swings into Circular Quay to promote Brand New Day home release
Gabrielle Davies: "We loved bringing Spider-Man to life for Australian fans with a day of fun, prizes and money-can’t-buy moments, whilst making it a uniquely Australian experience."
by Alisha Buaya – Oct 13, 2026
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Howatson+Company and Petbarn launch branded entertainment approach
Kate Blythe: "Brands that attract loyalty participate in culture, rather than interrupt it. We have a loved brand, and deeply recognisable characters."
by Alisha Buaya – Oct 13, 2026
OOH revenue up 8.78% in Q3 to $376 million
Elizabeth McIntyre: "The growth over the past three months reflects strong momentum that has been the hallmark of our industry’s performance in 2026 so far."
by Alisha Buaya – Oct 13, 2026
Kim Cattrall steps into familiar PR shoes in Meltwater's global brand campaign
Jenny Force: "[Cattrall's] iconic roles taught a generation about reputation and relevance, and with this campaign, she is stepping into the role of executive and driving impact in those areas in the age of AI."
by Alisha Buaya – Oct 13, 2026
The battle of the 'just': Powerade and Novig go head to head in Times Square
Powerade's new campaign “never just sports” is a clear swipe at Novig's viral ads that feature a practically nude Sydney Sweeney.
by Alisha Buaya – Oct 13, 2026
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