Week 35 TV Ratings : Nine grows its lead, 10 has a good week in demos

The Block was the highest rating entertainment program each night

Nine

The Block was the highest rating entertainment program each night it aired and helped Nine win both primary channel and network share across most of the key demographics for another week.

Sunday night’s episode of The Block was the #1 entertainment program across the week, attracting a national average audience of 1.479m (Metro: 1.094m Regional: 385,000). The program also won across all key demographics of 25-54s, 16-39s and Grocery Shopper + Child.

Nine again won the network primetime commercial shares across the demographics 25-54 (37.7%), 16-39 (35.8%), Shopper with Child (37.9%). Nine also #1 Total People (38.6%).

The Block has an average VOD VPM of 90,000 and is up 19% year-on-year.
Nine extended its network all people share year-to-date, now with a 0.2 lead over Seven.

Seven

The 6pm Seven news bulletins were the only timeslot champs in primetime as Seven struggled for a winner at 7.30pm.

It continued to dominate breakfast TV and mornings and then again in the important 5pm hour. But there was only one episode of Australia’s Got Talent last week leaving fillers like Dogs Behaving Badly and Celebrity Chase to do battle against proven formats like The Block, Survivor and The Bachelor.

Seven’s only non-news show in the top 30 was AGT with The Chase and and Home and Away just missing that mark.

Highway Patrol was the only show to crack 500,000 Monday-Friday at 7.30pm.

10

Three of 10’s big mid-year franchises had a great week with the biggest audiences of the year for Australian Survivor, Have You Been Paying Attention? and Gogglebox.

The good news for 10 is that two of these series run after 8.30pm at night proving there is still an audience to be found later in the evening.

The not-so-good news is that the penultimate format to be produced from last year’s Pilot Week, Saturday Night Rove, had a shocker second episode with 138,000 watching.

With 7 day catch-up numbers in, My Life Is Murder’s 21 August ep and Australian Survivor’s 20 Aug ep achieved their biggest ever 7 day BVOD audience of their series. Last Tuesday’s ep of Australian Survivor also achieved its biggest ever total audience of the series (1.04m national), tipping over one million for the first time ever on 10. Last week’s Have You Been Paying Attention? (1.18m) and The Bachelor on Thursday (1.09m) also achieved over one million total audience.

In overnights across the week, 10 reigned in the demos with seven of the top 10 shows in under 50s and all key demos, including the top six shows in 16 to 39s, thanks to The Bachelor Australia, Australian Survivor, Gogglebox and Have You Been Paying Attention?

This strong performance led to Channel 10 being #2 across the week in under 50s and 18 to 49s, and #1 in 16 to 39s.

It was a week of audience highs with Gogglebox achieving its biggest episode since October 2018, Have You Been Paying Attention? achieving its biggest episode of the year and Australian Survivor Monday achieving the biggest episode on 10 ever. Channel 10 and Network 10 grew their audience week on week and achieved their fourth consecutive week of year on year share growth. Gogglebox, Have You Been Paying Attention?, The Bachelor Australia, Australian Survivor, The Project, My Life Is Murder and The Living Room were all up week on week.

ABC

Utopia delivered the biggest audience for a second successive week, 683,000, giving Working Dog key hit programming on both the ABC and Network 10 at present.

The next most-watched non-news programs were Shaun Micallef’s Mad As Hell, Hard Quiz and Australian Story.
The 7pm weekday news averaged 624,000 while 7.30 averaged 549,000 Monday to Thursday.

SBS

The final episode of London: 2,000 Years of History did 233,000.
The UK flavour continued to attract audiences with Royals At War the next best on 220,000.
Tony Robinson’s Coast To Coast was the third of three shows pulling over 200,000 with 215,000.

To Top