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WPP plugs Google Earth AI into Open platform to track real-world consumer signals
Partnerships

WPP plugs Google Earth AI into Open platform to track real-world consumer signals

The integration allows WPP clients to factor in real-world variables such as weather, traffic and movement patterns when planning campaigns.

by Vihan Mathur – Apr 23, 2026

Havas on the lookout as Omnicom and WPP assets emerge as M&A targets
Agency News

Havas on the lookout as Omnicom and WPP assets emerge as M&A targets

CFO François Laroze said the company is prepared to consider larger acquisitions.

by Vihan Mathur – Apr 17, 2026

WPP, Publicis and dentsu settle FTC collusion case
Agency News

WPP, Publicis and dentsu settle FTC collusion case

US regulators say major agency groups used brand safety standards to coordinate ad exclusions across digital media.

by Mediaweek – Apr 16, 2026

WPP names Anne-Isabelle Choueiri Chief Transformation Officer
Agency News

WPP names Anne-Isabelle Choueiri Chief Transformation Officer

The former Estée Lauder executive will lead operations behind WPP’s new Elevate28 growth plan.

by Mediaweek – Apr 13, 2026

WPP Media tops RECMA Australia rankings 2025
Agency News

WPP Media tops RECMA Australia rankings 2025

EssenceMediacom remains the top-ranked agency in Australia.

by Vihan Mathur – Mar 26, 2026

WPP tops WARC Creative 100 for fourth straight year
Agency News

WPP tops WARC Creative 100 for fourth straight year

Ogilvy again led network rankings, taking the top global network position for a sixth straight year.

by Vihan Mathur – Mar 11, 2026

Mindshare tightens grip on key Sydney accounts as WPP Media hires Nancy Lan
Agency News

Mindshare tightens grip on key Sydney accounts as WPP Media hires Nancy Lan

Lan joins the agency as Client Managing Director.

by Natasha Lee – Mar 5, 2026

WPP embarks on major overhaul amid profit slide
Agency News

WPP embarks on major overhaul amid profit slide

Reported operating profit fell 71.2% to £382 million, compared to £1.33 billion in 2024.

by Vihan Mathur – Feb 27, 2026

'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell
Agencies

'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell

The great agency reshuffle is no longer a vibe - it’s a dataset.

by Natasha Lee – Feb 4, 2026

WPP unifies 10,000 creatives into a single global content factory for the AI era
Agencies

WPP unifies 10,000 creatives into a single global content factory for the AI era

The transition to WPP Production will take effect from 23 February 2026.

by Vihan Mathur – Jan 23, 2026

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