Telstra
Showing 11 - 20 of 96 results
How Telstra sleighed the Christmas ad race with a ghost, and a goth
Many expressed shock that the work was a Telstra commercial and not a trailer for a feature film.
by Makayla Muscat – Nov 19, 2025
The brands that defined Australia's Christmas advertising legacy
The findings show that emotion remains the number-one driver of attention.
by Natasha Lee – Nov 13, 2025
Fetch TV taps MOTTO to strengthen CTV footprint
The move strengthens strengthening its commercial footprint and extends advertiser access.
by Natasha Lee – Nov 12, 2025
Telstra avoided fear in cybersecurity campaign, tapped the never-scary... Steve Buscemi...
Alita McMenamin: 'If we just did a security campaign that played into all the tropes of the category, we might get missed. That would be riskier than what we've done. We’ve brought in entertainment and humour to tell that story.'
by Alisha Buaya – Aug 27, 2025
Media Roundup: CoStar targets Domain, Netflix drops Harry and Meghan, Meta boosts teen safety, and Google AI decodes texts
See the top industry stories trending today.
by Natasha Lee – Jul 24, 2025
I’m With Who? Allianz's scores big with Avril Lavigne ad but audiences struggle to recall brand name
Alex Forrester: 'It takes time to build connection and recall, but this campaign has overcome the biggest hurdle – it has captured attention.'
by Alisha Buaya – Jul 15, 2025
Telstra leads big telcos in ombudsman complaints: ACMA
Telstra had the highest rate of Telecommunications Industry Ombudsman referrals among Australia’s three largest telcos, new ACMA data reveals.
by Tom Gosby – Jul 9, 2025
Kayo content team scaled down under DAZN ownership
The latest redundancies follow a broader restructure last month that saw around 100 roles go across the Foxtel Group.
by Natasha Lee – Jun 16, 2025
Media Roundup: 2GB's Morning wars, Kayo cuts staff, WFH mandates fade, Omnicom eyes Clemenger, and AWS boosts Aussie data centres
See the top industry stories trending today.
by Natasha Lee – Jun 16, 2025
Media Roundup: A Current Affair's court ban, media under fire at Bondi inquest, Stutchbury exits AFR, Coalition's WFH pivot, and search wars heat up
See the top industry stories trending today.
by Natasha Lee – Jun 3, 2025
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