The Association for Data-Driven Marketing and Advertising has appointed Lucinda Barlow, Michelle Klein and Joanne Smith to its Advisory Committee.
Andrea Martens: 'By providing clear frameworks and ethical guardrails, we want to ensure marketers can lead with confidence and unlock the full...
David Morgan: 'Each member brings not only stature in their field, but also specialised capability across the whole marketing spectrum.'
In addition to the appointment, a new tool has been co-developed with top CMOs and supported by Mark Ritson.
