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Snapchat

Showing 61 - 70 of 114 results

Snapchat adds location-sharing to its Family Centre, boosting privacy and brand engagement
Social Media

Snapchat adds location-sharing to its Family Centre, boosting privacy and brand engagement

The new features provide marketers with an opportunity to create hyper-local, contextually relevant campaigns.

by Mediaweek AdminNov 15, 2024

Media Roundup: Bruce Gordon TV sale, Instagram & Snapchat on access, Ted Sarandos shares Netflix strategy, ABC News boss
News

Media Roundup: Bruce Gordon TV sale, Instagram & Snapchat on access, Ted Sarandos shares Netflix strategy, ABC News boss

UK newspaper sale, ABC News boss, Kamala, Aaron Chen, MAFS, ABC cricket signing, Kane Cornes' AFL Media Awards

by Mediaweek AdminSep 18, 2024

Stories, spotlight, studio tools and specs: Snapchat unveils new offerings and updates at 2024 Partner Summit
Social Media

Stories, spotlight, studio tools and specs: Snapchat unveils new offerings and updates at 2024 Partner Summit

Evan Spiegel: "We feel incredibly fortunate to serve over 850 million Snapchatters around the world, including the 100 million who have joined us since our last Partner Summit."

by Alisha BuayaSep 17, 2024

'We're not social media': Ajit Mohan on Snap as an alternative platform and the growing APAC region
Social Media

'We're not social media': Ajit Mohan on Snap as an alternative platform and the growing APAC region

"As a company, we've been rather coy for the longest time about calling out why we are different."

by Alisha BuayaJul 2, 2024

Snap Inc. sales lead Matt Coote departs after eight years
Social Media

Snap Inc. sales lead Matt Coote departs after eight years

Ellie Rogers left the business in May after a year in the ANZ sales director role.

by Talon EditorJun 26, 2024

CANNESPRESS Day 4: Kate Cronin, Kate Jhaveri, Mustafa Shamseldin, Rick Astley and Lollicop
Opinion

CANNESPRESS Day 4: Kate Cronin, Kate Jhaveri, Mustafa Shamseldin, Rick Astley and Lollicop

SKMG's CANNESPRESS will package up the best and worst of Cannes, the team's picks and recs, and what they've overheard at the Palais and on the boardwalk.

by Mediaweek AdminJun 22, 2024

Snapchat and Gelato Messina team up for Mates Day brand campaign
Social Media

Snapchat and Gelato Messina team up for Mates Day brand campaign

"Snapchat has always been different to social media, giving our community fun and creative ways to stay connected with their real friends."

by Alisha BuayaMay 7, 2024

McDonald's and DDB Sydney revive 1987 Big Mac promo, 'passing the baton of the chant between generations'
Brands

McDonald's and DDB Sydney revive 1987 Big Mac promo, 'passing the baton of the chant between generations'

The new version of the promo is in partnership with Snapchat, marking the platform's first-ever AI-charged, voice machine learning campaign in Australia.

by Talon EditorApr 17, 2024

Brands seek honesty over creativity and charisma: Snapchat and MAGNA
Social Media

Brands seek honesty over creativity and charisma: Snapchat and MAGNA

The study found creators who routinely shared personal experiences and engaged with their audience's comments were perceived as honest and authentic.

by Alisha BuayaApr 8, 2024

Snapchat launches new brand campaign, "Less Social Media. More Snapchat"
Social Media

Snapchat launches new brand campaign, "Less Social Media. More Snapchat"

The campaign features a TV spot premiering during the 66th Annual Grammy Awards in the US.

by Mediaweek AdminFeb 5, 2024

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