Optus
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Emotive CEO speaks out on the end of decade-long partnership with Optus
Simon Joyce also discusses the impact of Optus on the agency, business and the pitch.
by Alisha Buaya – Jun 4, 2025
Clive Dickens' new venture tackles AI head-on
'A lot of consultancies lack real-world experience. We’ve been at the coalface. We’ve procured the hardware, worked with the engineers, and reviewed the code.'
by Natasha Lee – Jun 4, 2025
Optus appoints Accenture Song Media and Droga5 to media and creative accounts; drops UM as media agency
UM Australia CEO called industry 'speculation and rumour' throughout pitch process 'disheartening' and that it 'created an environment of uncertainty and unnecessary pressure.'
by Alisha Buaya – Jun 3, 2025
Media Roundup: Nine's new hire, Karvelas' gender bias claim, Kmart's big revamp, Reality tops TV spend and new 007 rumours fly
See the top industry stories trending today.
by Natasha Lee – May 23, 2025
Media Roundup: Macdonald's ABC retreat, 9News 'holding steady', Nova's compliance breach, Warburton's Supercars return and Microsoft Teams update raises eyebrows
See the top industry stories trending today.
by Natasha Lee – May 19, 2025
Television retains its power in 2025 federal election advertising battle
Adgile: Television platforms accounted for a significant 74% of all video revenue during the campaign.
by Natasha Lee – May 5, 2025
Media Roundup: Creators win youth vote, Netflix leadership changes, Nick McKenzie to testify and US case against Google
See the top industry stories trending today.
by Natasha Lee – Apr 23, 2025
Media Roundup: TikTok challenges YouTube exemption, Comedian deletes political posts, Netflix eyes podcasters, Google pulls school reviews and Stan leans into local
See the top industry stories trending today.
by Natasha Lee – Apr 22, 2025
Nine tackles rugby rights with $210 million extension
Phil Waugh: 'This is a significant step forward for rugby in Australia.'
by Natasha Lee – Apr 9, 2025
Ten years on: How Simon Joyce's Emotive stunned the industry with the 'most honest telco ad ever' with Ricky Gervais
‘Looking back, we had no right to get Ricky, but we had belief, tonnes of tenacity and the planets did align.’
by Alisha Buaya – Mar 24, 2025
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