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Ocean Spray

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Ocean Spray launches Craisins hoodie with hidden pockets to dodge bag checks
Agencies

Ocean Spray launches Craisins hoodie with hidden pockets to dodge bag checks

Nick Brown: "It takes something as simple as a snack pouch and turns it into a piece of streetwear that’s practical, unexpected, and unmistakably Ocean Spray."

by Alisha Buaya – Oct 18, 2026

Ocean Spray reclaims ‘happy hour’ with 6am activation in Melbourne
Out-of-Home (OOH)

Ocean Spray reclaims ‘happy hour’ with 6am activation in Melbourne

The campaign builds on Ocean Spray’s broader Drink Different platform, which delivered a 26% uplift in brand consideration.

by Vihan Mathur – Mar 30, 2026

Media Words taps into healthy new year plans for Ocean Spray OOH campaign
Brands

Media Words taps into healthy new year plans for Ocean Spray OOH campaign

Elise Hedley Dale: 'They are driven by innovation in both their brand and product range, which aligns perfectly with our strategic planning approach.'

by Alisha Buaya – Feb 25, 2025

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