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kantar

Showing 31 - 40 of 40 results

Kantar trends report predicts big year for video-on-demand
Streaming

Kantar trends report predicts big year for video-on-demand

Patrick Béhar: "I am certain that the industry can adapt, anticipate and navigate the forces proactively"

by Mediaweek AdminNov 9, 2023

Kantar Australia promotes Allan Breiland and Sharon Hilton as joint heads of media effectiveness
Data

Kantar Australia promotes Allan Breiland and Sharon Hilton as joint heads of media effectiveness

Jonathan Sinton: "Both Sharon and Allan are powerhouses within the media insights industry"

by Mediaweek AdminSep 21, 2023

Kantar Media Reactions 2023 report uncovers consumer and marketer attitudes
Data

Kantar Media Reactions 2023 report uncovers consumer and marketer attitudes

The annual study is based on interviews with around 16,000 consumers in 23 markets and 900 senior marketers globally

by Mediaweek AdminSep 12, 2023

Kantar ANZ announce the winners of the 2023 Kantar Creative Effectiveness Awards
News

Kantar ANZ announce the winners of the 2023 Kantar Creative Effectiveness Awards

Kantar Australia and APAC head of creative Irene Joshy: "These are stories that are heartfelt and executed to trigger emotions"

by Mediaweek AdminJun 9, 2023

Kantar BrandZ report finds top three most valuable brands crafted sonic identities
Business

Kantar BrandZ report finds top three most valuable brands crafted sonic identities

"Resonance is a testament to the efficacy and growing prominence of sonic branding"

by Mediaweek AdminApr 6, 2023

Kantar BrandZ reveals Australia's top 40 valuable brands in 2023
Data

Kantar BrandZ reveals Australia's top 40 valuable brands in 2023

"Our analysis shows that Australian consumers reward those brands that are both meaningful and salient"

by Mediaweek AdminMar 22, 2023

Need to trim ad spend? Kantar research suggests what you can’t afford to cut
Television

Need to trim ad spend? Kantar research suggests what you can’t afford to cut

‘Television is great on its own, but even more valuable in the mix making other mediums more effective’

by Talon EditorMar 12, 2023

Dentsu and Kantar launch Marketing a Better Future study into the role APAC marketers
Agencies

Dentsu and Kantar launch Marketing a Better Future study into the role APAC marketers

It found 34% of marketing and insights teams are 'executing against their sustainability plans and measuring progress'

by Mediaweek AdminJan 12, 2023

Mediaweek
Data

Kantar reveals its 2023 Media Trends and Predictions report

The insights aim to help media companies and brands navigate 2023 and plan for the future

by Mediaweek AdminNov 16, 2022

Kantar Australia appoints new head of innovation and product development
Agencies

Kantar Australia appoints new head of innovation and product development

• Carla Bonifacio will step into the new role

by Mediaweek AdminJul 27, 2022

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