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Showing 1 - 9 of 9 results

LinkedIn: B2B marketers say growth hinges on winning over Gen Z and Millennial decision makers
Marketing

LinkedIn: B2B marketers say growth hinges on winning over Gen Z and Millennial decision makers

Andrea Rule: "There is no more valuable currency in the world than trust. The brands that win will show up creatively, through the people and channels their audiences trust most."

by Alisha Buaya – Sep 25, 2026

Ideally raises $13.4m to disrupt slow-moving market research industry
Agency News

Ideally raises $13.4m to disrupt slow-moving market research industry

CEO James Donald said the industry has failed to keep pace with modern marketing needs.

by Vihan Mathur – Apr 22, 2026

Ideally appoints Kirsty Harding as research strategy director
Agency News

Ideally appoints Kirsty Harding as research strategy director

Her role will focus on ensuring research scales on the Ideally platform.

by Makayla Muscat – Feb 13, 2026

Man vs machine: CCO Matt Lawson debates ChatGPT
AI

Man vs machine: CCO Matt Lawson debates ChatGPT

Are we obsolete?

by Duane Hatherly – Dec 11, 2025

Below-the-line spend surges but marketers can't prove impact
Marketing

Below-the-line spend surges but marketers can't prove impact

Just 2% of senior marketers are very confident in measuring return on BTL marketing investment.

by Makayla Muscat – Nov 25, 2025

Tracksuit and Ideally team launch martech startup New + Improved Ventures
Marketing

Tracksuit and Ideally team launch martech startup New + Improved Ventures

Simon Pound: 'We’re excited to be going deeper into partnership with this team to help make some more great companies, with some great people.'

by Alisha Buaya – Nov 29, 2024

Ideally appoints Kim Le Gras as strategic client partner
Agencies

Ideally appoints Kim Le Gras as strategic client partner

Simon Gawn: '(Kim) is an established leader with a passion for building relationships, and her experience within agency plus working with some of the best and biggest companies in Australia.'

by Alisha Buaya – Oct 10, 2024

TRA Labs and Previously Unavailable launch new platform, Ideally
Business

TRA Labs and Previously Unavailable launch new platform, Ideally

The partnership has appointed Donald as Ideally’s founder and CEO to drive growth across Australia and New Zealand

by Mediaweek Admin – Aug 25, 2023

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