EssenceMediacom remains the top-ranked agency in Australia.
Aimee Buchanan: 'The shifts we’re seeing in workforce structure reflect an industry that is actively adapting, not reacting to new realities'
Plus: Sally McMullen, Alexandra Hourigan, Brady Lyon, Andy Ford, Sarah Cohen and many more.
In this playlist, Rowena Millward asks Aimee Buchanan, Sibon Schouten, and Jess White exactly how early family challenges shaped resilience in top...
It comes as the MFA reshapes its leadership for the next phase of industry change.
Suncorp has appointed WPP Media to its media account, unveiling a bespoke Open Era agency model to support its portfolio of brands...
Aimee Buchanan: 'We are thrilled to see Shivani and Toby take on these roles to help scale influence by WPP Media and...
Luisa Dalli: 'This is a game-changer for media planning - and a win for brands, agencies, and audiences alike.'
Tony Hale: 'Cannes Lions continues to set the global benchmark for creativity, and it's an honour to see Australian talent shaping that standard.'
Georgia Hack: 'This collaboration with WPP is dedicated to driving innovation, transformation, and excellence in the content and advocacy space.'
Australia's ad market may be steady for now, but agency leaders are watching global tremors closely.
Aimee Buchanan: 'It is wonderful to see our efforts reflected in the latest RECMA report.'
Aimee Buchanan: 'The COMvergence ranking is testament to the hard work, dedication, and innovative spirit of our teams.'
The MFA celebrated the rollout of initiatives such as Ad Net Zero and MFA People First – A Playbook for Leaders on Psychosocial Safety.
