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2025 trend: Continued success for dynamic creative optimisation
Opinion

2025 trend: Continued success for dynamic creative optimisation

The next 12 months is not just about knowing your niche audiences but being able to reach them with the feeling of tailored content at scale.

by Alisha Buaya – Dec 19, 2024

Omnicom Media Group Australia names Kristiaan Kroon chief operating officer
Agencies

Omnicom Media Group Australia names Kristiaan Kroon chief operating officer

'OMG is a phenomenal business because of its exceptional people and the amazing brands that choose to work with us every day.'

by Emma Shepherd – Dec 18, 2024

BBC Studios, Disney and Ludo Studio team up to bring Bluey to the big screen
Television

BBC Studios, Disney and Ludo Studio team up to bring Bluey to the big screen

Joe Brumm: 'I really enjoyed the experience of working with a longer format on ‘The Sign’ in Series 3, so going even further with a feature film feels like a natural extension of that.'

by Alisha Buaya – Dec 18, 2024

Uber One, Redbull, One NZ and McDonald's partner with Live Nation ANZ for Rhythm & Vines festival
Brands

Uber One, Redbull, One NZ and McDonald's partner with Live Nation ANZ for Rhythm & Vines festival

Bridgette Walker: 'This year we’ve included even more opportunities to engage with thousands of festival goers, and be part of their memorable moments as they ring in the New Year.'

by Alisha Buaya – Dec 18, 2024

Nine's chief sales officer Michael Stephenson resigns
News

Nine's chief sales officer Michael Stephenson resigns

Nine appoints Matt James as interim sales lead.

by Jasper Baumann – Dec 18, 2024

Snapchat 2025 review and predictions: Connection, creation and the rise of niche creators and educational content
Social Media

Snapchat 2025 review and predictions: Connection, creation and the rise of niche creators and educational content

Ryan Ferguson: ‘It’ll be exciting to see how Snapchat can continue to nurture the rise of creators in Australia and how brands will find innovative ways to connect with customers.’

by Alisha Buaya – Dec 18, 2024

Actor Zac Burgess among the top fastest growing Aussie creators in November
News

Actor Zac Burgess among the top fastest growing Aussie creators in November

On YouTube, Road Truck Adventures was amongst the fastest growing creator accounts in December.

by Jasper Baumann – Dec 18, 2024

Australian Idol 2025: Will handyman Jaymon be Australia's next Idol?
Television

Australian Idol 2025: Will handyman Jaymon be Australia's next Idol?

Australian Idol returns to Channel 7 and 7plus in 2025.

by Jasper Baumann – Dec 18, 2024

Which UK TikTok Star will enter the I'm A Celebrity Jungle?
Television

Which UK TikTok Star will enter the I'm A Celebrity Jungle?

The new season premieres Sunday, 19 January.

by Jasper Baumann – Dec 18, 2024

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