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IMAA launches 2024/25 Female Leaders of Tomorrow mentoring programme
The programme launched with an event at the oOh!media offices in North Sydney on October 30.
by Jasper Baumann – Oct 31, 2024
'Taste Trends' highlight opportunities for food brands in 2025
Kerrie McCallum: '[Food trends] become a valuable resource for brand leaders, shaping their product, content, and marketing strategies.'
by Jasper Baumann – Oct 31, 2024
Supercars launches second phase of its digital transformation via DDB Group's RAPP
Juan Garcia: 'We’ve harnessed their platform to drive rapid development, integrated end-to-end feedback, and continuous releases, empowering Supercars to innovate quickly and deliver superior digital experiences.'
by Alisha Buaya – Oct 31, 2024
Rules Don’t Apply: The Battle for Creativity: AI vs. Humanity with Futurist Brian David Johnson
‘Let's not turn people into machines. Let's actually value humanity.’
by James Manning – Oct 31, 2024
Taboola’s Creative Shop drives 88% increase in conversion rates for advertisers in 2024
"We’re continuing to give advertisers the technology and team they need to be successful."
by Mediaweek Admin – Oct 31, 2024
innovAItor returns with 'Gen AI - Can It Make Better Advertising?'
The GenAI event returns to Fishburners on November 7 for its second session.
by Mediaweek Admin – Oct 31, 2024
Jack Nimble, Eleven PR and Poem Group among nine agencies joining AiMCO
Patrick Whitnall: 'The number of new brands that have joined AiMCO in recent months is a testament to our efforts to lead the influencer marketing sector nationally and provide up-to-date insights and education for our partners.'
by Alisha Buaya – Oct 31, 2024
Episode 5: Kurt Burnette - Embracing Discomfort
In this episode we uncover "The Person Behind the Profile" with Kurt Burnette, ex-chief revenue officer of Seven West Media, and one of the most admired leaders in the Media industry. Deeply…
by Mediaweek Admin – Oct 31, 2024
LiveRamp's Melanie Hoptman: How to master cross-channel marketing in a fragmented media landscape
'Navigating this new privacy-centric world requires robust first-party data strategies.'
by Matt Coote – Oct 31, 2024
Podcast Week: LiSTNR's Secrets We Keep, SBS' Australia Fair
Layne Beachley, Henry Innis on Black T-Shirts.
by Mediaweek Admin – Oct 31, 2024
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