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"Some briefs just hit different. KFC has real cultural clout, and we don’t take that lightly."
Sally Spriggs: 'We’re excited to be partnering with the team at We Are Social as we continue to build a strong connection between our iconic brand and young Australians.'
by Alisha Buaya – Jul 7, 2025
Gen Z content creators bring Y2K twist to new Bonds campaign
Kedda Ghazarian: 'This exciting new chapter in our brand campaign is all about seeing Bonds through the lens of the next generation – unfiltered, unedited, and completely authentic.'
by Alisha Buaya – Jul 7, 2025
Hose company Pirtek is Drama Resistant with new media account management
Paul Brennan: 'We thoroughly enjoyed working on the strategy and activation of the media and bringing the ‘Drama Resistant’ theme to life.'
by Alisha Buaya – Jul 7, 2025
Naming rights now open for ICC Sydney’s rebranded Entertainment Centre
Expressions of interest are open for the newly renamed ICC Sydney Entertainment Centre, offering brands the chance to align with one of the city’s busiest venues.
by Tom Gosby – Jul 7, 2025
Next Of The Best winner Jess Eva on self-doubt, storytelling, and building a business
'I’d like to show people [what I can do] as opposed to tell them. I think it holds more value.'
by Natasha Lee – Jul 7, 2025
Media Roundup: Swillhouse vs 60 Minutes, Neighbours wraps (again), TikTok readies US app, and Julian McMahon and Peter Russell-Clarke remembered
See the top industry stories trending today.
by Natasha Lee – Jul 7, 2025
Tourism New Zealand and Mindshare connects destination marketing to bookings with Amazon Ads
Willie Pang: 'This campaign exemplifies what’s possible when forward-thinking partners harness the full potential of the Amazon Ads canvas to drive real-world outcomes.'
by Alisha Buaya – Jul 7, 2025
Foxtel and Racing Victoria extend Racing.com broadcast partnership
Racing Victoria has signed a new multi-year deal with the Foxtel Group to keep Racing.com on Foxtel and Kayo, with expanded reach into Foxtel Business venues.
by Tom Gosby – Jul 4, 2025
Born Creators Group supporting real business results with social and content agency arm
Sive Buckley: 'Social St. was built to ensure brands stay ahead with strategies that are authentic, data-driven, and tailored to each platform.'
by Alisha Buaya – Jul 4, 2025
PILLAR seeks performance with Jack Taylor PR appointment
Caroline Chau: 'We’re proud to be their agency partner and look forward to helping more people discover the brand’s purpose, innovation and game-changing formulations.'
by Alisha Buaya – Jul 4, 2025
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