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Provocation... not promotion, sells out TEDx events in Melbourne
Features

Provocation... not promotion, sells out TEDx events in Melbourne

TEDx Melbourne's Jon Yeo uses data patterns and psychographics to sell out in hours without advertising

by Duane Hatherly – Nov 18, 2025

Afterpay rolls out $100k Black Friday giveaway
Brand Campaigns

Afterpay rolls out $100k Black Friday giveaway

The activation follows new research commissioned by Afterpay exploring the biggest stress points of the festive season.

by Vihan Mathur – Nov 18, 2025

AI's next creative wave is here: Inside Leonardo.Ai's Imagination Fund
Features

AI's next creative wave is here: Inside Leonardo.Ai's Imagination Fund

The program explores how generative AI is transforming artistic and storytelling possibilities.

by Natasha Lee – Nov 18, 2025

AFFINITY leads a bold charge against the waste baked into modern media buying
Agencies

AFFINITY leads a bold charge against the waste baked into modern media buying

The industry’s ‘shrug and spend’ era ends here.

by Natasha Lee – Nov 17, 2025

Airtasker secures 10 Million and expands iHeartMedia relationship
News

Airtasker secures 10 Million and expands iHeartMedia relationship

Airtasker is now using its software platform to push into significantly larger international markets.

by Vihan Mathur – Nov 17, 2025

2GB to honour John Laws with special tribute coverage
Radio

2GB to honour John Laws with special tribute coverage

Listeners can tune into 2GB from 1:00pm AEDT on Wednesday, 19 November, for the full broadcast coverage

by Vihan Mathur – Nov 17, 2025

Brands warned: sustainability costs are yours, not ours, say shoppers
Data

Brands warned: sustainability costs are yours, not ours, say shoppers

The study challenges a decade of purpose driven marketing

by Vihan Mathur – Nov 17, 2025

TikTok rolls out 'Bulletin Board' feature for brands and creators
Social Media

TikTok rolls out 'Bulletin Board' feature for brands and creators

The feature will be available to creators who are at least 18 years old and have 50,000 followers.

by Makayla Muscat – Nov 17, 2025

Claims WPP and Havas exploring potential tie-up
Agency News

Claims WPP and Havas exploring potential tie-up

One insider described the conversations as 'serious'.

by Natasha Lee – Nov 17, 2025

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