DO. Agency has appointed Simon Lockyer as its new Managing Director to replace Matt Collier, who recently left the business for personal reasons.
Lockyer also joins the global independent agency as a partner.
He brings over 20 years of experience in marketing, technology, and innovation to the agency from leadership roles at Cognizant, Edelman, IBM, FCB, Ogilvy, and Cathay Pacific.
Lockyer will oversee DO. ASIA team alongside Partner and Executive Creative Director Beer Poonnootok, overseeing operations in Singapore, Japan, the Philippines, Thailand, Vietnam and Malaysia.
He will explore opportunities to expand the agency’s presence in the region and work with local office leaders to support the network’s business development and operational goals since its launch in Asia in 2022.
Andrew Dowling, Founder and Group CEO of DO, said: “It’s never easy to replace a leader like Matt Collier, so when we discovered mid-way through a region-wide search that Simon was interested, we could not have been more excited.”
“His collective experience across marketing, advertising and tech in Asia, brings new motivation, perspective and opportunity to the table”.
Lockyer added: “As someone who believes passionately in creative thinking, strategic doing and always people-focused, the team and ethos at DO resonated strongly.
“It’s a network where bold thinking meets real action, and I’m excited to bring my experience across marketing, advertising, digital, and tech to help brands defy ordinary.”
Lockyer joins the agency as it continues to grow in the region, including recent entry into the Malaysian market, with further international expansion planned, including into the UK later this year.
Top image, left to right: Beer Poonnotok, Sandra Hsu, Simon Lockyer, Guada Delos Reyes and MJ Clamar