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Meta reports total revenue is up $32.0 billion in Q2 results
Naomi Shepherd said: “We’ve had a strong quarter and delivered on a solid roadmap"
by Mediaweek Admin – Jul 27, 2023
Australian Federal Court fines two Meta subsidiaries $20 million over "misleading" ads
Justice Wendy Abraham: "I am satisfied the agreed penalty of $20 million satisfies the significant element of deterrence required in this proceeding"
by Mediaweek Admin – Jul 26, 2023
Instagram Australia announces IG Subscriptions will be available to all eligible creators
Creators will be able to set a monthly price of their choice
by Mediaweek Admin – Jul 25, 2023
What Good Influence Looks Like: TGA Guidelines for influencer marketing
"The key to success is for brands to vet creators carefully and work collaboratively"
by Mediaweek Admin – Jul 23, 2023
Roundup: Threads, Hollywood strike, Kyle Sandilands ambushed by police
Matt Gudinski, Thinkerbell, Advertisers warily embrace AI, Twitter, Huw Edwards
by Mediaweek Admin – Jul 19, 2023
Red Havas launches global specialist influencer division SWAY with Love Island winner Tina Provis
SWAY specialists will also drive the influencer agenda at an industry level
by Mediaweek Admin – Jul 17, 2023
Snapchat announce Linktree as the exclusive link-in-bio platform for Snapchat public profiles
"It's never been easier for creators on Snapchat to share all of their passions with their followers."
by Mediaweek Admin – Jul 13, 2023
impact launches influencer and creator partnership management platform
"We are enabling clients not only to scale these partnerships, which is notoriously difficult, but also to help establish longer-term relationships"
by Mediaweek Admin – Jul 12, 2023
Roundup: Threads grows faster than ChatGPT, Industry round table, AFLW broadcast
Twitter traffic sinks, The New York Times, BBC, Amanda Keller, Sam Pang
by Mediaweek Admin – Jul 11, 2023
What Good Influence Looks Like: Launching a new product
For a successful launch, people-powered channels are essential
by Mediaweek Admin – Jul 9, 2023
With 10 million sign-ups in seven hours, what does Threads mean for advertisers and creators?
Plus: The other major social networking app that Threads could be targeting
by Tess Connery – Jul 6, 2023
Instagram Australia launches report for brands to understand why consumers love short form video
"This report gives brands the insights and confidence to get started in creating short form video.”
by Mediaweek Admin – Jul 6, 2023
Roundup: Meta's Threads app, ABC cultural advisors, Taylor Swift
Evan Gershkovich, Australian Location Managers Guild, Warnie
by Mediaweek Admin – Jul 5, 2023
Snapchat+ has surpassed 4 million subscribers since launching a year ago
The app has announced that subscribers will soon receive access to two new features
by Mediaweek Admin – Jun 30, 2023
ABC shuts down Triple J Plays account, citing Twitter's paid model
“After more than a million tweets sharing the tracks + artists we play, we have to say bye"
by Mediaweek Admin – Jun 28, 2023
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