Outdoor
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Thinkerbell unveils Guinness countdown for St Patrick's Day
Albertus Lombard: "It’s a bit like counting down the sleeps 'til Christmas."
by Amy Shapiro – Mar 15, 2024
Val Morgan names Toyah Elder group sales manager
VMO recently welcomed Alexandra Thilthorpe as a senior account manager and promoted Rhianna Heatley to account manager.
by Tess Connery – Mar 14, 2024
The Inspired Unemployed begins billboard battle in Spotify marketing first
The podcast duo will take turns making fun of each other via a billboard.
by Jasper Baumann – Mar 13, 2024
For the faux of it: Bending reality with FOOH engages and entertains audiences
Whether it’s a fake celebrity ambassador, mixed reality stunt, or anamorphic billboards, bending reality is engaging audiences, writes Amplify's Lucinda O'Brien.
by Mediaweek Admin – Mar 12, 2024
OMA: 2023 financial results show growth in all categories
This week, the category breakdowns have been released.
by Mediaweek Admin – Mar 11, 2024
oOh!media extends Australia’s biggest single street furniture contract
The renewed contract will see oOh! convert hundreds of classic format panels to digital LED screens
by Mediaweek Admin – Mar 5, 2024
QMS digital street furniture helps brands sparkle during Sydney Mardi Gras
In 2023, the Mardi Gras parade saw Oxford Street record a 78% audience increase.
by Mediaweek Admin – Feb 29, 2024
Vistar Media welcomes Luke Adams as director of enterprise sales and promotions across APAC
Among those promoted are Winston Stening, Tom Newton and Shannon Randall.
by Mediaweek Admin – Feb 28, 2024
Lion and UM win JCDecaux Programmatic Campaign of the Year award
The win follows a reported 12% upswing in OOH industry revenue.
by Mediaweek Admin – Feb 27, 2024
"It can't be set and forget": Cathy O'Connor on oOh!media closing the gender pay gap and its ambitions for an equal workforce
"We've been working hard with a dedicated team and strategies in place for a number of years now."
by Alisha Buaya – Feb 26, 2024
QMS renews partnership with The Royal Children's Hospital's Good Friday Appeal
In 93 years, the Good Friday Appeal has raised over $444 million for sick children and their families
by Mediaweek Admin – Feb 26, 2024
OMA: Out of Home industry revenue up 12.2% for 2023
This number is up from an adjusted figure of $1,063.6 million for 2022.
by Mediaweek Admin – Feb 20, 2024
oOh! Media's CY23 Full Year results: Revenue up 7%, driven by billboard growth
oOh! Media has reported its full year results for 2023, headlined by 7% revenue growth to $633.9m and a 10% jump in its statutory net profit after tax (NPAT) to $34.6m.
by Mediaweek Admin – Feb 19, 2024
"From one icon to another, welcome to Australia": Vegemite welcomes Taylor Swift with a cheeky billboard
The billboard was a collaborative effort from Bega, Thinkerbell, and Starcom.
by Mediaweek Admin – Feb 15, 2024
Starcom launches new multimedia OOH campaign for Jack Daniel's
The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.
by Mediaweek Admin – Feb 14, 2024
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