Outdoor
Latest stories
JCDecaux wins Sydney bus contract, promotes Ben White to lead transit portfolio
"This expansion to our portfolio also provides an exciting platform to relaunch transit later this year with innovations and impactful product enhancements."
by Alisha Buaya – May 7, 2024
VMO expands retail portfolio with Stockland partnership
"We continue to bring bigger and better opportunities for brands to engage with consumers where it matters most."
by Tess Connery – May 7, 2024
QMS expands Sydney network with Australian Turf Club deal
The agreement takes effect on 3 June 2024, and covers six locations along James Ruse Drive.
by Tess Connery – May 6, 2024
QMS nabs Sean Rigby as national trading and partnerships director
Rigby left his previous role as oOh!media's group revenue director earlier this year.
by Tess Connery – May 2, 2024
oOh!media and POLY launch two-phase campaign for Greening Australia
oOh! announced its partnership with Greening Australia at Outfront last year.
by Mediaweek Admin – Apr 29, 2024
oOh!media debuts 3D anamorphic OOH display in Perth's Yagan Square
The outdoor advertising and media company's creative and innovation hub, POLY, partnered with Scitech for the inaugural campaign.
by Alisha Buaya – Apr 24, 2024
OMA partners with RSL for 'That’s the ANZAC Spirit' campaign
The OMA and its members have donated more than $25.6 million in advertising space for ANZAC Day and Remembrance Day commemorations.
by Tess Connery – Apr 22, 2024
JOLT names Alicia Proebstl as Melbourne group sales manager
Proebstl will report to JOLT’s Victorian sales director, Tim Debenham.
by Tess Connery – Apr 22, 2024
Tiffany & Co, MECCA, JLR: oOh!media's Woollahra network launch partners
The audiences in the network have a median salary of $250,000 and property prices are 3.7 times higher than Sydney’s median.
by Tess Connery – Apr 17, 2024
QMS lights up Paris 2024 Digital Screen Network, announces launch partners
The Paris 2024 Digital Screen Network is set to reach more than 80% of adults.
by Tess Connery – Apr 16, 2024
JCDecaux launches 3D format alongside Alone Australia S2
JC3D uses forced perspective – an optical illusion technique that creates a 3D effect using framing and shadows.
by Alisha Buaya – Apr 10, 2024
Paul Sigaloff on MOVE 2.0's 'imminent' launch and TV's decline
"Whilst we – that’s a big assumption, I mean me – may wake up in the morning and we think about out-of-home ... customers don't always share that same perspective.”
by Tess Connery – Apr 9, 2024
IAB's DOOH Working Group names two co-chairs
The announcement was made at IAB and OMA’s Powering Digital Out of Home event.
by Tess Connery – Apr 5, 2024
As creatives swoon over British Airways work, is there an Aussie equivalent?
TBWA's Cat Williams: "Do stuff that’s different, unexpected and real. That’s the work that people want to pay attention to."
by Amy Shapiro – Apr 4, 2024
Veridooh's Mo Moubayed wants to expand globally and grow OOH beyond '4% or 5%' spend
"Out-of-home can start to demand more spending from advertisers, rather than just the 4% or 5% we're currently seeing today."
by Alisha Buaya – Apr 3, 2024
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