Creativity
Latest stories
CMOlympics: Allianz's Shez Ford on creating 'community and connection'
"The team is working like a media newsroom to be reactive in every moment and it’s a new approach for Allianz and it’s working."
by Amy Shapiro – Aug 2, 2024
Beyond The Valley launches technicolour campaign amid tough time for live music
"Amid ongoing discussions surrounding the challenges festivals face globally, we aim to remind everyone of the joy and vibrancy that festivals bring to people’s lives."
by Amy Shapiro – Aug 1, 2024
45th AWARD Awards to take place in-person and virtually at This Way Up
Mandie van der Merwe: "We’re starting earlier this year so that there is a respectful amount of quiet during formalities, after which everyone can kick up their heels and celebrate."
by Amy Shapiro – Aug 1, 2024
Ārepa launches first work via jnr., 'Sip Some Neuroscience'
The indie creative agency was founded by Ryan O’Connell and John Marshall earlier this year.
by Amy Shapiro – Jul 31, 2024
Leo Burnett and Zenith unveil 'Ads at Record Speeds' for Superloop
The campaign includes a 2 hour and 35-second skippable YouTube ad celebrating the Men’s Marathon Record.
by Amy Shapiro – Jul 31, 2024
Revlon transforms Luna Park for International Lipstick Day via Emotive
Revlon ambassador Delta Goodrem joined the brand, handing out Super Lustrous Lipsticks to commuters.
by Amy Shapiro – Jul 31, 2024
Qantas and Howatson+Co debut 'Already Proud' Olympics film
Chris Howatson: "Our campaign features eight incredible athletes and captures their emotional farewells before boarding their very special flight."
by Amy Shapiro – Jul 31, 2024
REA Group's realestate.com.au unveils 'Keep Moving' from 72andSunny
"We are proud to continue to feature Australian music and work with Australian talent across our campaigns."
by Amy Shapiro – Jul 30, 2024
ADF Careers launches ‘Unlike any other job’ platform via VML
The launch coincides with the Department's ongoing creative and digital pitch, set to run until September.
by Amy Shapiro – Jul 30, 2024
Kit Harington fronts campaign for Zynga's Game of Thrones: Legends
Gaming company Zynga told Mediaweek: "We knew our marketing campaign needed to match their energy and return players to the world of Westeros with a bang."
by Amy Shapiro – Jul 29, 2024
Instagram and Screen Australia support First Nations creators in navigating careers
"Even if you think no one's looking or no one cares, make content that you like."
by Nina Christian – Jul 25, 2024
Instagram shares tips and product updates with First Nations creators at Meta HQ
"It's really important to think about the funnel as there are different parts of instagram for different goals."
by Cherie Clonan – Jul 25, 2024
DOBBY shares his journey with First Nations content creators
DOBBY also spoke about working on his debut album, Warrangu; River Story, which took seven years to create.
by Alisha Buaya – Jul 25, 2024
Asahi unveils remote-controlled claw machine with The Monkeys and Nakatomi
"Occasionally we get the opportunity to bring to life an idea that's beautifully simple, remarkably complex and heaps of fun."
by Amy Shapiro – Jul 25, 2024
Australian War Memorial appoints M&C Saatchi's Resolution Design
The production house will focus on delivering multimedia immersive experiences and cinema-style documentaries.
by Amy Shapiro – Jul 25, 2024
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