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VML Auckland launches 'Conquer the Weekend' for Ford Everest
Andy Morton: "It’s always a good day when you get to throw the Ford Everest around some rugged locations."
by Amy Shapiro – Apr 29, 2024
Marketing efforts have doubled US consideration: Canva ECD
“We saw almost a 20% increase in the past 12 months in entertainment organisations actively using Canva."
by Amy Shapiro – Apr 26, 2024
Mable and Val Morgan Cinema extend HOYTS Sensory Screenings partnership
"A partnership like this has effectively zero wastage and maximum attention, which makes it such a valuable opportunity to be part of."
by Alisha Buaya – Apr 24, 2024
Cancer Chicks launches 'FUCC IT' via Initiative IMPACT and MBCS
The platform aims to make its tagline “a cultural catch cry” that empowers young women not to let cancer or illness define their lives.
by Amy Shapiro – Apr 24, 2024
Mastercard names Florencia Aimo head of marketing
The appointment follows Kirsty Redfearn's departure from the position in March.
by Amy Shapiro – Apr 23, 2024
Fur Media partners with online pet platform Mad Paws
Fur Media will exclusively handle in-bound advertising for Mad Paws Holdings.
by Mediaweek Admin – Apr 23, 2024
Bread Agency unveils 'Sounds good' platform for Connect Hearing
Amaury Treguer: "Being able to clearly hear what people say. Sounds good right?!"
by Amy Shapiro – Apr 23, 2024
Cadbury becomes principal partner of Wallaroos, Australian women's rugby team
Cadbury has been the team's major partner since 2021 and its logo will now feature across the Wallaroos home and away jerseys.
by Jasper Baumann – Apr 23, 2024
Orphan says 'They need our help' in latest for children's cancer research
The end of financial year tax campaign encourages donations to help kids with cancer.
by Amy Shapiro – Apr 23, 2024
Mastercard and H+Co's film for low vision audiences hits festival circuit
Gavin Chimes: "We pulled out every stop to create an immersive film unlike any you’ve seen before."
by Amy Shapiro – Apr 22, 2024
Gen Z hosts funeral for cropped puffer in latest from NAB and TBWA\Melbourne
Stoddart: "We decided to let Gen Z take control in a way that felt fun, relatable and appropriately funeral-ly."
by Amy Shapiro – Apr 22, 2024
Deloitte Digital AUNZ and IOC launch co-branded Olympics campaign
Nick Garrett said: "Beautiful work team. So nice to see this idea progress from strategy, into idea and manifest into a wonderful execution. You held it tight and never let go."
by Amy Shapiro – Apr 22, 2024
Cashrewards hunts for new CMO
The listing comes after Mediaweek revealed the departure of former CMO Nicole Bardsley in February.
by Amy Shapiro – Apr 22, 2024
Virgin and Special launch next chapter of 'Bring on Wonderful'
Nils Eberhardt: “The aim for this campaign was to take that wonderful personality from the tarmac into Australians’ homes.”
by Amy Shapiro – Apr 22, 2024
Thinkerbell commemorates Father Bob's passing with brand refresh
Ferrier: "We wanted the logo to encapsulate his bold ‘punk in priest’s clothing’ character to express his passion for leaving no one behind."
by Amy Shapiro – Apr 22, 2024
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