Agency & Marketing
Latest stories
MC&V lands We Are Social, Outride and Windsorborn as client roster grows
MC&V adds three new clients and expands its AI artist roster as demand for AI-native production continues to grow fast.
by Natasha Lee – Jul 29, 2026
Prophet appoints two senior hires as enterprise business grows
Prophet adds two senior hires as enterprise demand surges, strengthening marketing science and engineering teams now.
by Staff Writer – Jul 29, 2026
Thinkerbell lands Dan Murphy's and BWS creative account
Thinkerbell lands Endeavour Group's Dan Murphy's and BWS creative remit following a nationwide review of its agency model.
by Staff Writer – Jul 28, 2026
UM lands global Mark Anthony Brands media account
Mark Anthony Brands International has appointed UM as its global media agency of record following a competitive global review, expanding the Omnicom agency's remit to include the US and UK alongside…
by Staff Writer – Jul 28, 2026
Sydney Swans launch Round 42 with Lifeblood in M+C Saatchi campaign
Sydney Swans and Lifeblood turn Round 24 into Round 42, using AFL to spotlight Australia's need for blood donors.
by Staff Writer – Jul 27, 2026
Toy Story 5 launches Australia's first four-billboard outdoor takeover
Toy Story 5 is the first campaign to launch on Revolution360's new four-billboard format in North Melbourne. Today
by Natasha Lee – Jul 27, 2026
Seeker Agency delivers Victorian Chamber's 175th anniversary Melbourne Ball
Seeker Agency delivers Victorian Chamber's sold-out 175th anniversary Melbourne Ball in Southbank for business leaders.
by Staff Writer – Jul 26, 2026
Inside furniture brand Eva's 24-hour turnaround from Pauline's Press Club speech to moving billboard
Co-founder Amanda Niu went from a Press Club speech to a truck on Melbourne's streets in 24 hours, with no brief at all.
by Natasha Lee – Jul 26, 2026
Breaking the digital ceiling: Why streaming TV is the high-growth engine online retailers are missing
Nine's Todd Fisher explains how streaming TV can help e-commerce brands smash right through the digital growth ceilings.
by Todd Fisher – Jul 24, 2026
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The CEO appointment that sent LinkedIn into meltdown
A congratulations post spirals into a fierce debate over nepotism, merit and leadership in Australia's media industry.
by Natasha Lee – Jul 24, 2026
oOh!media and Cricket Australia extend Test season partnership
oOh!media and Cricket Australia expand their partnership with live Test cricket content across Australia wide
by Staff Writer – Jul 23, 2026
QMS research finds Winter Games network lifted brand consideration
QMS says its Winter Games network delivered gains in consideration, affinity and preference for brands.
by Staff Writer – Jul 23, 2026
Demand exists before the click, Seven and SCA research finds
New Seven, SCA and Prophet research suggests demand is often created long before consumers ever convert.
by Natasha Lee – Jul 22, 2026
M+C Saatchi ANZ breaks away in management buyout deal
M+C Saatchi ANZ is set for independent ownership after its leadership team secured backing from Parc.
by Natasha Lee – Jul 22, 2026
Vodafone puts parents on giant murals to get students to call home
Vodafone's latest campaign puts parents on giant murals near universities to get students to call home.
by Natasha Lee – Jul 21, 2026
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