Latest stories
Asembl brings Magnum and Baileys together for collab launch
Justin Watson: "With this launch, we’re extending the Baileys brand into delicious summer occasions and ensuring it shows up wherever adults are looking to treat themselves."
by Alisha Buaya – Sep 27, 2026
Initiative names Elle Galipienzo as Head of Impact
Galipienzo said the role will focus on helping organisations embed impact into everyday business decisions.
by Alisha Buaya – Sep 27, 2026
'Familiar and nostalgic yet modern': Rip Curl, Abrand Jeans launch second collection via Asembl
Justin Watson: "It absolutely made sense to reunite the brands for this 2.0 collection."
by Alisha Buaya – Sep 25, 2026
Apparent expands design program partnership with Western Sydney University
Suzy Smiley: "We’ve seen firsthand how valuable it is for students to have meaningful exposure to the industry while they’re studying."
by Alisha Buaya – Sep 25, 2026
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Droga5 ANZ unveils Reflections campaign for KidsCan
The campaign uses unwearable children's shoes paired with the reflection of the child unable to get to school.
by Alisha Buaya – Sep 24, 2026
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Q Agency taps ex-Google Exec to lead AI push
"I’ve always worked on a ‘purpose as a product’ philosophy... Q Agency shared that value proposition."
by Alisha Buaya – Sep 24, 2026
Peter Horgan enters MFA Hall of Fame
Horgs: "I hope to be around to annoy you all for many years to come as no longer particularly powerful, but newly famous."
by Alisha Buaya – Sep 24, 2026
MFA EX panel tackles ageism, AI and the future of the Australian media industry
From entry-level jobs to AI and local media, agency bosses at MFA EX faced blunt questions about the industry's future.
by Alisha Buaya – Sep 24, 2026
Blundstone ditches polished lifestyle for "Well Worn" look in new Thinkerbell campaign
The creative moves away from polished lifestyle imagery to scuffed and well-worn boots shot from the wearer's perspective.
by Alisha Buaya – Sep 23, 2026
Racing Victoria, M+C Saatchi launch docuseries ahead of Spring Racing Carnival
The series follows jockeys Ben Allen, Celine Gaudray and Jett Stanley, and features trainer Gai Waterhouse along with several Group 1-winning trainers.
by Alisha Buaya – Sep 23, 2026
Ex-Havas Red director launches Unbriefed to fix brands' digital fundamentals
"Our mission is simple - get brands found and remembered."
by Alisha Buaya – Sep 23, 2026
M&C Saatchi discloses collapse of $1 Australian sale in half-year results
The Group could not finalise “acceptable terms for the sale of the Australian business, and as a result, the sale is no longer progressing.”
by Alisha Buaya – Sep 23, 2026
The winners of Australia's H1 2026 media pitch season
COMvergence's H1 2026 report tracked 105 media account moves and pitches in Australia, representing an estimated USD $660M in media spend.
by Alisha Buaya – Sep 23, 2026
Inside 1000heads' doorstep-to-activation campaign for Streets' Bluey treat
The campaign concluded in Brisbane, where creators attended a Streets Bluey activation built by experiential agency Rockstar ahead of its public opening.
by Alisha Buaya – Sep 22, 2026
Usher comes to Today the Brave
Today the Brave has appointed Vince Usher to Senior Strategy Director, as the independent agency looks to bolster its strategic offering.
by Staff Writer – Sep 22, 2026
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