Latest stories
Murmur Group teams up with Aryma Labs for data-driven marketing solutions
The agency will be the sole channel partner for Aryma Labs.
by Alisha Buaya – Mar 25, 2024
Meeting of the Minds: Daniel Nutman and Tasma Hunt from Common Ventures
Nutman and Hunt from Common Ventures share their perspectives, thoughts and opinions.
by Alisha Buaya – Mar 22, 2024
Claxon wins cosmetic clinic brand Sisu Clinic
The independent agency will build a new SEO strategy and increase organic traffic to drive performance for their clinics globally.
by Alisha Buaya – Mar 21, 2024
Resolution Digital wins El Jannah's media and SEO account
El Jannah's head of marketing called the collaboration a "significant milestone in enhancing the brand's presence and digital footprint."
by Alisha Buaya – Mar 21, 2024
Aussies compromising values, brand loyalty amid cost of living pressures: M&C Saatchi
There has also been a "massive dip" in buying homegrown brands.
by Alisha Buaya – Mar 21, 2024
Zenith drives away with Autosports Group media account
Zenith will be charged with using data and tech to drive high net worth car buyers to dealerships.
by Mediaweek Admin – Mar 21, 2024
Mediaweek’s Sales Team of the Year: March entries now open
Nominations are open from Thursday 21 March.
by Mediaweek Admin – Mar 21, 2024
GroupM partners with Amaze to drive neurodiverse inclusion
GroupM joined forces with Amaze in 2023 and is now one of the first companies in Australia to roll out a pilot.
by Jasper Baumann – Mar 21, 2024
Russel Howcroft on K&J hitting Melbourne, adland's 'pure economy', and Nine's podcast push
Howcroft's latest venture is the podcast, AdMission. "The management at 3AW, at Nine, they are very keen to pursue the podcast world. And they wanted me to do one."
by Brittney Rigby – Mar 21, 2024
Brands' job not to 'build trust, but to break cynicism': News Corp's 2024 Frontiers
Frontiers is an annual event facilitated by Newsamp, with separate events for each media agency group nationwide, as well as independents.
by Tess Connery – Mar 21, 2024
Paul Murphy on returning to indie agency roots with Kookaburra Riot
"I found that working in larger agencies, I often felt further away from working directly on client challenges."
by Alisha Buaya – Mar 21, 2024
Uber Carshare and F1 driver Valtteri Bottas create 'Australia's Second Car' via Poem
Andy Morley said the Uber masterbrand has been "hyper-focused" on working with talents and celebrities that resonate with Australian audiences.
by Alisha Buaya – Mar 20, 2024
Thinkerbell promotes Sesh Moodley to executive creative tinker
Moodley's promotion continues Thinkerbell's recent momentum, including the Hort Innovation win that Mediaweek revealed.
by Brittney Rigby – Mar 20, 2024
Louise Romeo: Curiosity is a superpower in the AI era
Starcom's COO argues that the rise of AI should prompt a greater emphasis on curiosity.
by Mediaweek Admin – Mar 20, 2024
Mediaweek HOT List March 2024: Closing gender pay gap, IMAA, NRMA, Innocean and Kia
NRMA appoints Accenture Song, Innocean and Kia bring a Ute full of Australian sporting legends.
by Toby Harrison and Dan Krigstein – Mar 20, 2024
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