Latest stories
Media buyers on Nine upfront 2025: Network highlights 'strategic move' and 'commitment to innovation' as it 'briefly acknowledges the elephant in the room'
Lorraine Woods, Chris Nolan, Marco Norder, Jonatan Morales, Stefan Boden, Sarah Thom and Kevin Fernandes shared their thoughts and opinions on Nine's upfront with Mediaweek.
by Alisha Buaya – Oct 28, 2024
Atomic 212° appoints Rory Heffernan as CEO: 'I will continue to focus on innovation and how we best equip our clients and team into the future'
Heffernan will succeed Claire Fenner, who resigned earlier this month.
by Alisha Buaya – Oct 28, 2024
Chello launches Klaviyo's first Aussie brand campaign featuring local businesses
The campaign spotlights Budgy Smuggler, HiSmile, and July.
by Jasper Baumann – Oct 25, 2024
beIN SPORTS expands partnership with M&C Saatchi Performance
The agency will focus on engaging niche sports fan bases through targeted digital strategies.
by Jasper Baumann – Oct 25, 2024
Mediabrands wins DuluxGroup media account
To service the account, Mediabrands has built a bespoke agency offering, “TeamInspire”.
by Jasper Baumann – Oct 25, 2024
Meeting of The Minds: Claxon's Serena Vanstone and Danny Molyneux
Vanstone and Molyneux share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Oct 25, 2024
Nine Upfront 2025: The sell takes over from the content – From Liana Dubois to Suzie Cardwell and Nick Young
But it was Michael Stephenson that made an impact as a Total TV evangelist asking the buyers to return to the chapel.
by James Manning – Oct 25, 2024
Lee Stephens launches his new agency, Meerkat Media
Lee Stephens: 'Meerkat's mission is to transform raw data into insights that deliver measurable impact for its clients.'
by Alisha Buaya – Oct 23, 2024
IHAC opens entries for 2025 Awards and introduces two new categories
Abby Blackmore: "I'm particularly excited to see submissions that make a positive impact on their communities as well as those highlighting fresh, emerging talent."
by Alisha Buaya – Oct 23, 2024
Loan Morris launches independent media agency ABL Digital Media
The agency is the result of a restructure of Morris's previous Australian agency, 27 Degrees Media and will work with the agency to offer clients services in both the Australian and European markets.
by Alisha Buaya – Oct 23, 2024
GMSV captivates Corvette enthusiasts in latest campaign via MIK Studio and MBCS
Trent Peppercorn: 'Our strategy was to demonstrate the juxtaposition between raucous power and refined innovative performance that puts a song in the hearts of every driver.'
by Alisha Buaya – Oct 23, 2024
iD Collective merges with Noisy Beast Group
David Brown: "I am really excited about this merge of skill sets as it enables us to deliver a truly unique and holistic experience to our clients and helps us find even more ways of Giving Brands a Bigger Voice."
by Alisha Buaya – Oct 23, 2024
Uncomfortable Growth Uncut podcast: Episode 4 – Peter Horgan, The Tensions of Leadership
Peter Horgan from Omnicom Media Group opens up to Rowena Millward about some intense moments when the future looked shaky.
by Bruno Rodriguez – Oct 23, 2024
Bread Agency celebrates its 2nd anniversary on World Bread Day
Bread's roster of client partners include P&O Cruises, Zambrero, Modibodi, Peter Lehmann Wines and Connect Hearing.
by Jasper Baumann – Oct 22, 2024
Bench Media unveils new commerce and retail media offering as it partners with nudie juice
Anthony Fargeot: 'Retail Media doesn’t have to operate in isolation, and brands that integrate these insights will definitely gain a competitive advantage.'
by Alisha Buaya – Oct 22, 2024
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