Latest stories
AKQA appoints Tara McKenty as executive creative director
Justine Leong: 'Her commitment to innovation and inclusion aligns perfectly with AKQA’s mission to create a better future.'
by Alisha Buaya – Dec 18, 2024
Australian Pork launch festive campaign with Colin Fassnidge and My Nonna Fina via Hello Social
Sam Kelly: 'We love that Australian Pork were so up for leaning into their playful tone of voice and doing something more disruptive than your standard 'cooking with me' influencer piece.'
by Alisha Buaya – Dec 18, 2024
Carlton & United Breweries 'Embrace the Mid' in new product campaign via Clemenger BBDO
Adrián Flores: 'It’s a beer ad. Made how beer ads are meant to be made: half naked and full flavoured.'
by Alisha Buaya – Dec 18, 2024
DiDi introduce tow service in time for summer festive season via Sunday Gravy
Mary Graham: 'Launching a tow service was the most responsible thing we could do.'
by Alisha Buaya – Dec 18, 2024
Droga5 promotes Hugh Gurney and Joe Sibley executive creative directors
Tara Ford: 'Hugh and Joe are tremendous creatives and wonderful leaders of talent, who we’re sure will continue to help create world-class work from Droga5 in Melbourne.'
by Alisha Buaya – Dec 17, 2024
Victoria University launches Uniquely You brand platform in a giant leap forward via Noisy Beast
David Llewellyn: 'By having our students tell their individual stories, audiences will see and hear first-hand the positive experiences they have had at VU and they successes we are helping them achieve.'
by Alisha Buaya – Dec 17, 2024
TBWA\Melbourne promotes Kiefer Casamore and Eloise Liley
Kimberlee Wells: 'Kiefer and Elly’s promotions are a testament to their talent and we look forward to harnessing their fresh thinking and perspective as we continue to drive the agency forward.'
by Alisha Buaya – Dec 17, 2024
Poem wins Google Australia PR business
Katrin Maurer: "We were immediately drawn to Poem’s ethos of culture-led creativity, always seeking to put people and helpfulness first in their approach."
by Alisha Buaya – Dec 16, 2024
The Oasis Committee donates $162k to The Salvation Army
Guy Rees: 'Words cannot fully express our gratitude for the unwavering commitment shown by the committee as a whole, and especially to Michelle in her role as Chair.'
by Alisha Buaya – Dec 16, 2024
Jury chairs for 2025 Young Lions Australia Competition revealed
ACA has joined with the AANA, MFA, and IAB Australia to ensure jury chairs bring a wealth of expertise to identify Australia’s most promising young talent across five categories.
by Alisha Buaya – Dec 16, 2024
Thinkerbell launches 'Unite with VEGEMITE' campaign
Mary Stafford: 'There’s a whole new generation of Aussies missing out on the unmistakable joy of VEGEMITE simply because they haven’t found their way to love VEGEMITE... yet.'
by Alisha Buaya – Dec 16, 2024
Selleys makes it work in new tradie-centered campaign via Howatson+Company
Dan Smith: 'This campaign is a testament to the strength of Selleys as a brand, and we look forward to building on this momentum and continuing our work with the Selleys team to win over tradies’ trust.'
by Alisha Buaya – Dec 13, 2024
Royal Life Saving WA brings back the Mermates in a new water safety campaign via 303 MullenLowe
Ellysia Burton: 'It is incredible to see an organisation like Royal Life Saving WA commit itself to tackling positive change and the serious nature of this message through humour.'
by Alisha Buaya – Dec 13, 2024
Altos Tequila teams up with Courtney Act for Lazy Xmas Guide via Emotive
Kristy Rutherford: 'The holiday season on our doorstep our job is to make it as easy as possible for people to sip the most tasty Altos Margs without all the hassle.'
by Alisha Buaya – Dec 13, 2024
Nick Smith reflects on a 'stellar year' for Medium Rare and reveals why branded content works
Plus: Smith on the agency's work with CommBank and his outlook for 2025.
by Alisha Buaya – Dec 13, 2024
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.