Latest stories

MYOB launches campaign for new Solo app
The campaign is the start of work developed by M&C Saatchi Group, iProspect, Sparro, Dentsu and MYOB’s in-house agency.
by Alisha Buaya – Feb 26, 2025

Enero Group reports declining profits and revenue
Ian Ball: 'I am excited to have joined Enero Group and have already seen the depth of talent and creativity that exists across the business.'
by Emma Shepherd – Feb 26, 2025

De'Longhi launches global campaign La Specialista Touch via Focus Creative
Giulia Ortolan: 'Focus Creative has a deep understanding of café culture, and that knowledge was invaluable in the creative process.'
by Alisha Buaya – Feb 26, 2025

Communications agency Jack Taylor appoints CEO
Jon Bier: 'Bringing Judy on board is like adding rocket fuel to what we’ve already built.'
by Alisha Buaya – Feb 25, 2025

JCDecaux launches new brand positioning via Howatson&Co
Essie Wake: 'We've identified four key drivers that transform campaign performance: portfolio quality, creative impact, sophisticated planning, and meaningful measurement.'
by Alisha Buaya – Feb 25, 2025

History Will Be Kind puts Maille premium mustard back on the map in comeback campaign
Ken Michail: 'Tapping into culture, community and channel specific insights, the campaign is delivering in spades and already unlocking new opportunities for the brand in market.'
by Alisha Buaya – Feb 25, 2025

Chain Social welcomes new digital marketing strategist
Bonnie Sansom: 'Shelby is an accomplished marketer with a strong e-commerce track record, who adds a lot of value to our team.'
by Alisha Buaya – Feb 25, 2025

MFA puts call out for session proposals for MFA EX
Philippa Moig: 'Think beyond your team, beyond your agency.'
by Alisha Buaya – Feb 25, 2025

MultiConnexions appoints new marketing director
'Victoria's increasing focus on multicultural engagement creates an exciting opportunity.'
by Natasha Lee – Feb 25, 2025

nib leverages unrealised potential in computing for OOH campaign via Dentsu Creative
Chris Donald: 'Leveraging the unrealised potential in the computing power behind our advertising was a novel way to bring this to life.'
by Alisha Buaya – Feb 25, 2025

Media Words taps into healthy new year plans for Ocean Spray OOH campaign
Elise Hedley Dale: 'They are driven by innovation in both their brand and product range, which aligns perfectly with our strategic planning approach.'
by Alisha Buaya – Feb 25, 2025

Publique Agency rebrands as Influence Haus, signalling a new era in PR and digital marketing
Caleb Yorke: 'Our rebranding to Influence Haus represents our evolution and dedication to staying ahead in the dynamic world of public relations and marketing.'
by Emma Shepherd – Feb 25, 2025

DDB Group Melbourne promotes new executive creative director
Psembi Kinstan: 'He is the epitome of the modern creative that champions every medium and understands the power of a big idea.'
by Alisha Buaya – Feb 25, 2025

Slide for what? Drake reacts to Sydney Water's Instagram call out via It’s Friday
Tim Barrett: 'Big cultural moments that are relevant to a brand don’t come along every day, so when they do, you have to move with lightning speed.'
by Alisha Buaya – Feb 25, 2025

New research reveals consumer confidence as key for health and wellness brands
Leigh Lavery: 'This work underscores the importance of reframing confidence as the most valuable asset for brands in the health and wellness sector.'
by Natasha Lee – Feb 25, 2025

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
