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Klook partners with The Wiggles' John Pearce to launch ‘Travel Fully’ campaign
Mia Bacarro: 'We're so excited to partner with John as he is the perfect ambassador for our new Travel Fully campaign.'
by Alisha Buaya – May 26, 2025

Innocean launches media and creative campaign for Hyundai KONA
Innocean Australia has launched its first end-to-end campaign, uniting creative and media under one roof following the launch of its media division in late 2024 for Hyundai’s KONA. Hyundai KONA’s…
by Alisha Buaya – May 26, 2025

Hello revamps VIVA’s long-running platform with UnbeVIVAble stories
Sam Kelly: 'We set out to reimagine the UnbeVIVAble platform with a sense of fun, chaos and storytelling that feels fresh and unmistakably different from anything they’ve done before.'
by Alisha Buaya – May 26, 2025

Principals and Intellihub Group partner on branding for renewable energy provider Enreal
Amanda Redwood: 'Our aim is to make it easy and affordable for people who are ready to transition, so we developed a product that does exactly that.'
by Alisha Buaya – May 26, 2025

dentsu Queensland retains The Lottery Corporation media account
Ben Johnson: 'Our longstanding partnership with dentsu Queensland reflects the strength of their strategic capability and deep understanding of our brands and customers.'
by Alisha Buaya – May 26, 2025

We Are Social launches new Corporate Reputation practice and report into trends impacting corporate culture
Paul Edwards: 'Communications functions need to embrace the shift and accelerate building capability in digital and social.'
by Alisha Buaya – May 26, 2025

Inside the campaign: How WBD, EssenceMediacom and Special launched a new streaming service in a crowded market
Sasha Mackie, Pippa Berlocher and Lindsey Evans speak to Mediaweek about the teamwork behind bringing the platform to Australian consumers.
by Alisha Buaya – May 26, 2025

UM appoints Managing Director, Government
Anathea Ruys: 'Lisa brings a unique blend of strategic leadership, commercial nous and a deep understanding of navigating complex organisational structures.'
by Alisha Buaya – May 23, 2025

Meeting of the Minds: Gabby Mansour and Daniel Kearney from Captify
Mansour and Kearney reveal best career advice they've received, industry hot takes, and what they have on repeat.
by Alisha Buaya – May 23, 2025

DO. AGENCY appoints Tom Ormes as Group Chief Creative Officer
DO. AGENCY has promoted Tom Ormes to Group Chief Creative Officer as it accelerates global expansion across APAC and the UK.
by Tom Gosby – May 22, 2025

Attivo picks up The Next Practice
Cam Murchison: 'To stay ahead, we’re scaling and evolving our consumer and healthcare capabilities across the U.S. through the acquisition of The Next Practice.'
by Alisha Buaya – May 22, 2025

V Energy goes with the flow in new campaign for new slow-release energy drink via Thinkerbell
Sesh Moodley: 'V Riise isn’t about the rush, it’s about the rhythm, so lucky it’s got a banger track to go with it.'
by Alisha Buaya – May 22, 2025

McDonald’s fires up State of Origin fever with Blues and Maroons meals via DDB Group Sydney
Mary Vrancic: 'Win or lose, we will always be there for footy fans and now these legendary new meals are the perfect expression of that.'
by Alisha Buaya – May 22, 2025

Jilya Institute launches 'Change Direction' initiative via Apparent and Photoplay
Dr. Travey Westerman. 'It’s time to rebuild it from the ground up, with Aboriginal excellence leading the way.'
by Alisha Buaya – May 22, 2025

Example to lead strategic marketing and PR for Fink Group
Graham Ackling: 'Their approach aligns perfectly with where we’re headed - not just preserving what we’ve built, but pushing boundaries and continuing to set the pace.'
by Alisha Buaya – May 21, 2025

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