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Natasha Lee

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Natasha Lee
News Australia throws open the doors with News All Access, giving advertisers a campaign test drive
Agency & Marketing

News Australia throws open the doors with News All Access, giving advertisers a campaign test drive

Buying media is one thing. Seeing exactly how your campaign will work before you've spent a dollar is another.

by Natasha Lee – Aug 4, 2026

Cadbury and MCoBeauty blur the line between beauty and chocolate in Woolworths exclusive
Agency & Marketing

Cadbury and MCoBeauty blur the line between beauty and chocolate in Woolworths exclusive

Two brands. Two aisles. One collaboration absolutely nobody had on their 2026 bingo card.

by Natasha Lee – Aug 4, 2026

Newsmakers: Why marketers need to stop giving the last click all the credit
Mediaweek Newsmakers

Newsmakers: Why marketers need to stop giving the last click all the credit

Seven and Prophet say marketers must move beyond last-click attribution to unlock stronger growth through full-funnel media.

by Natasha Lee – Aug 4, 2026

Swisse reclaims 'hysteria' in bold Clemenger BBDO campaign
Agency & Marketing

Swisse reclaims 'hysteria' in bold Clemenger BBDO campaign

Because while medicine has moved on, the way society responds to women's pain hasn't always kept pace.

by Natasha Lee – Aug 4, 2026

Dulux Australia appoints Howatson+Company as creative agency of record
Agency & Marketing

Dulux Australia appoints Howatson+Company as creative agency of record

The decision expands the independent agency's DuluxGroup remit nationwide.

by Natasha Lee – Aug 4, 2026

GRACosway reshapes leadership team with new partners and senior hires
Industry Movers

GRACosway reshapes leadership team with new partners and senior hires

The changes come as the business reshapes its partnership group for the firm's next growth phase.

by Natasha Lee – Aug 3, 2026

Network 10 loses two newsroom legends in latest overhaul
Media

Network 10 loses two newsroom legends in latest overhaul

Daniel Sutton and Julia Burrell have taken voluntary redundancies.

by Natasha Lee – Aug 3, 2026

MCO appoints Brett Elliott as managing director
Industry Movers

MCO appoints Brett Elliott as managing director

Former UM and Dentsu executive Brett Elliott joins MCO as managing director to lead its next national growth phase.

by Natasha Lee – Aug 3, 2026

Spider-Man helps cinemas smash another Australian box office record
Media

Spider-Man helps cinemas smash another Australian box office record

Australian cinemas smash another record as Spider-Man fuels the biggest box office run since the pandemic began.

by Natasha Lee – Aug 3, 2026

More and Tangerine appoint Matt Raso as head of brand and content
Agency & Marketing

More and Tangerine appoint Matt Raso as head of brand and content

More and Tangerine have appointed Matt Raso to a newly created brand leadership role focused on growth and storytelling.

by Natasha Lee – Aug 3, 2026

ESPN Australia's playbook for record growth: Local sport, global events and younger fans
Media

ESPN Australia's playbook for record growth: Local sport, global events and younger fans

A record 3.1 million uniques in June crowned it Australia's No. 1 multisport site and No. 2 publisher, Ipsos data shows.

by Natasha Lee – Aug 3, 2026

We've confused compassion with silence in the Ariana Grande debate
Opinion

We've confused compassion with silence in the Ariana Grande debate

When does compassion become silence? Mediaweek Editor Natasha Lee on why Ariana Grande's story forces us to confront a difficult question.

by Natasha Lee – Aug 2, 2026

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