Mediaweek Admin

Netflix and NITV announce Eddie’s Lil’ Homies series in first co-commission
The animated series is inspired by the Eddie’s Lil’ Homies books for early readers by AFL great, Eddie Betts
by Mediaweek Admin – Feb 6, 2023

Kargo announces its acquisition of CTV platform VideoByte as part of its video expansion
Kargo CEO and founder Harry Kargman said: "Acquiring VideoByte is a clear next step in our growth and evolution"
by Mediaweek Admin – Feb 6, 2023

This is Flow appoints Catherine Rushton as its first chief strategy officer
CEO Hyett said: "Catherine is an exceptional talent, with a brilliant mind that’s highly regarded throughout the industry"
by Mediaweek Admin – Feb 6, 2023

Seven reveals its Dove campaign with PHD saw a 20% increase in unique reach
Dove’s campaign ran for four weeks and saw BVOD deliver a 28% incremental unique reach on top of the linear viewing reach
by Mediaweek Admin – Feb 6, 2023

10 announces Mitch Edwards and Mark McKie as the hosts of Location, Location, Location
Together they have transformed some 20 properties from undesirable abodes into highly sought-after homes
by Mediaweek Admin – Feb 6, 2023

Spinach appoints Dom Megna as executive creative director
CCO Morabito said: "He’s a creative with a passion to get deep into a client’s business and look for ways to make a real impact"
by Mediaweek Admin – Feb 6, 2023

Orange Line welcomes Adam Donnelly as head of strategy
Donnelley is a highly experienced strategist and the former senior director of client strategy and innovation at Capgemini
by Mediaweek Admin – Feb 6, 2023

TV Guide: 2023 Grammy Awards on Channel Nine and 9Now
The broadcast begins 12.00pm AEDT Monday, February 6
by Mediaweek Admin – Feb 6, 2023

Initiative welcomes David Cook as head of marketing & IQ
Cook: "I look forward to using my experience to date, and applying it through a slightly different lens"
by Mediaweek Admin – Feb 6, 2023

Fetch TV to add Ticker News to its news lineup
Ticker News will be available to Fetch customers from March 1, 2023
by Mediaweek Admin – Feb 6, 2023

ThinkTV reports total TV advertising revenue is up $4.1 billion for 2022
ThinkTV CEO: "Total TV had a solid year, despite the last six months reflecting broader macro-economic conditions"
by Mediaweek Admin – Feb 6, 2023

Roundup: Eddie Betts on Netflix, Disney streaming deals, ABC apologises
Meta, News Corp Australia, new podcasts, shows not returning this year
by Mediaweek Admin – Feb 6, 2023

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