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Frances Sheen

108 posts
FS
'If it ain’t broke, break it': Alex Myers’ SXSW rallying cry for creative rule-breakers
SXSW

'If it ain’t broke, break it': Alex Myers’ SXSW rallying cry for creative rule-breakers

The founder and global CEO of Manifest is urging marketers to stop saying 'can’t' and challenge every assumption holding creativity back.

by Frances SheenOct 13, 2025

Music overtakes sport as Gen Z’s biggest passion: Vevo’s Tim O’Connor unpacks the new age of fandom
News

Music overtakes sport as Gen Z’s biggest passion: Vevo’s Tim O’Connor unpacks the new age of fandom

In an exclusive interview O'Connor looks at how 50 per cent of 18 to 24-year-olds identify with music fandoms, compared to just 31 per cent for sport.

by Frances SheenOct 9, 2025

From launch to longevity: Michael Brooks on how HBO Max is turning a 'rocketing start' into lasting growth
News

From launch to longevity: Michael Brooks on how HBO Max is turning a 'rocketing start' into lasting growth

'We want to be a top three player. We can get there and we will get there.'

by Frances SheenSep 30, 2025

IMAA Spotlight: Samantha Cunliffe from Grove B2B on the power of specialising in complexity
Agencies

IMAA Spotlight: Samantha Cunliffe from Grove B2B on the power of specialising in complexity

'We want to be measured by sales velocity, deal stage acceleration, and marketing’s contribution to revenue: we don’t do clicks!'

by Frances SheenSep 26, 2025

AFR Power List 2025: No coalition figures as podcasters gain political clout
Publishing

AFR Power List 2025: No coalition figures as podcasters gain political clout

The AFR panel could not find a place for one single Coalition, Greens, Teal, or crossbench politician.

by Frances SheenSep 26, 2025

What the end of the ACRAs reveals about Australian radio’s next chapter
Radio

What the end of the ACRAs reveals about Australian radio’s next chapter

Irene Hulme: 'It's hard to imagine the industry without the ACRAs. They've been part of radio's DNA for so long.'

by Frances SheenSep 25, 2025

End of an era: CRA permanently cancels Australian Commercial Radio Awards
Radio

End of an era: CRA permanently cancels Australian Commercial Radio Awards

Lizzie Young: 'Our focus on long term sustainability across the industry needs to be our number one priority.'

by Frances SheenSep 25, 2025

Nevam unveils real-time command centre to help CMOs navigate AI blind spots
News

Nevam unveils real-time command centre to help CMOs navigate AI blind spots

Brittany Fox has launched the platform to give marketing, product, and growth teams a live map of the customer journey across digital touchpoints.

by Frances SheenSep 25, 2025

ADMA and NZMA join forces to raise marketing capability standards across Australasia
Marketing

ADMA and NZMA join forces to raise marketing capability standards across Australasia

Andrea Martens: 'Marketers across Australasia face the same challenge, building capability at the pace that change demands.'

by Frances SheenSep 25, 2025

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand
Social Media

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand

Clare Rudduck: 'The biggest audience opportunity for marketers right now is reaching and speaking to this audience in a very real way.'

by Frances SheenSep 25, 2025

Akcelo strengthens mobile-first expertise with acquisition of POPULA
Agencies

Akcelo strengthens mobile-first expertise with acquisition of POPULA

Founded in 2023 by Jay Morgan and Mitchel O’Donohue, POPULA was created to help brands make advertising built for a mobile-first world.

by Frances SheenSep 24, 2025

Those That Do names its first Creative Director to drive multi-market growth
Agencies

Those That Do names its first Creative Director to drive multi-market growth

Claire Sutton will be based in Sydney and work with CEO Ben Walker to guide creative delivery across Sydney, Melbourne, London and Dubai.

by Frances SheenSep 24, 2025

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