Alisha Buaya
Resmed waves goodbye to the sleep monster in new campaign via Hopeful Monsters
Carl Moggridge: 'Through a puppeteered sleep monster and some light entertainment, we wanted to normalise seeking help, the same way we do with other health issues.'
by Alisha Buaya – Mar 14, 2025
Taubmans taps Sunday Gravy
Sharon Winton: 'From day one, Sunday Gravy demonstrated a highly collaborative approach, impressive strategic insight, and ambition for creative excellence.'
by Alisha Buaya – Mar 14, 2025
ACCIONA unveil first surfboard made from retired turbine blades via DDB Melbourne
Giles Watson: 'Surfers have an unbreakable bond with the environment, so creating a board from recycled turbine blades helps inspire the next generation of environmentalists.'
by Alisha Buaya – Mar 13, 2025
NAB celebrates how footy brings Aussies together in new AFL sponsorship campaign via TBWA\Melbourne and Mindshare
Matt Stoddart: 'It’s a beautiful thing across all levels of footy when a player kicks their first goal and everyone gets around them.'
by Alisha Buaya – Mar 13, 2025
'Rare to get public commentary from senior clients about success': Media buyers on what stood out at News Corp's D_Coded
Mediaweek spoke to Peter Horgan, Sue Squillace, Brian Gallagher and others to find out what stood out for them at News Corp's D_Coded.
by Alisha Buaya – Mar 13, 2025
Claxon appointed as media and creative agency for Better Everyday Project
Emily Selvadurai: 'Claxon’s strategic approach and innovative thinking made them the perfect partner to help us expand and make a lasting impact in the leadership and personal development space.'
by Alisha Buaya – Mar 13, 2025
MILKRUN attracts over 100k plays in 24 hours with 'KICKRUN' mobile game via Paper Moose
Jamie Gagliardi: 'KICKRUN perfectly portrays the playful nature of the MILKRUN brand, delivering a memorable and engaging experience for our customers with the help of Paper Moose to execute this campaign.'
by Alisha Buaya – Mar 13, 2025
WiredCo. tapped to manage P.E Nation's affiliate marketing
Angela Hampton: 'I’ve been a fan of the brand since the beginning, so winning P.E Nation is a big win for us and for me personally.'
by Alisha Buaya – Mar 13, 2025
MAGNA Media Trials and TikTok unveil the 'Blueprint for Tentpole Success' report
Hannah Rook: 'This makes shared events—and the unified audience they create — a uniquely powerful advertising opportunity.'
by Alisha Buaya – Mar 13, 2025
Ogilvy Health appoints head of consumer health to lead revamped consumer health offering
Rachel Stanton: 'Our expanded offering – including Health Influence – and Ben’s strong experience in the consumer health sector are all key conduits to make this happen.'
by Alisha Buaya – Mar 12, 2025
Bearded Kitten appoints managing partner
Barney Sutton: 'Every event should feel like stepping into a new world and Vinny inherently understands how to create those immersive experiences.'
by Alisha Buaya – Mar 12, 2025
ABN Group Victoria appoints Half Dome as media agency
Will Harms: 'Our shared curiosity and attitude will help drive the marketing transformation, and we’re excited to deliver industry-leading outcomes together.'
by Alisha Buaya – Mar 12, 2025
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