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Alisha Buaya

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Alisha Buaya
Boomtown names marketing lead appointment following Nikki Clarkson exit
News

Boomtown names marketing lead appointment following Nikki Clarkson exit

Brian Gallagher: 'Franky has a deep understanding of the power of regional media, and will be critical as we continue to advance and evolve the Boomtown offering.'

by Alisha Buaya – Mar 17, 2025

Akcelo launches TAC Vehicle Safety Campaign at the F1 Grand Prix 2025
Agencies

Akcelo launches TAC Vehicle Safety Campaign at the F1 Grand Prix 2025

Jacqui Sampson: 'Our partnership with Akcelo brings vehicle safety into focus, showcasing the life-saving impact of key safety features in a dynamic and interactive way.'

by Alisha Buaya – Mar 14, 2025

Media Movers: Matt Stanton, Anna Quinn, Paul Kent, Weare8, Alex Cullen and Jillian Davison
News

Media Movers: Matt Stanton, Anna Quinn, Paul Kent, Weare8, Alex Cullen and Jillian Davison

Plus: Kurt Burnette, Seb Costello, Orange Line, Brendan Fevloa steps back from radio.

by Alisha Buaya – Mar 14, 2025

Resmed waves goodbye to the sleep monster in new campaign via Hopeful Monsters
Agencies

Resmed waves goodbye to the sleep monster in new campaign via Hopeful Monsters

Carl Moggridge: 'Through a puppeteered sleep monster and some light entertainment, we wanted to normalise seeking help, the same way we do with other health issues.'

by Alisha Buaya – Mar 14, 2025

Taubmans taps Sunday Gravy
Agencies

Taubmans taps Sunday Gravy

Sharon Winton: 'From day one, Sunday Gravy demonstrated a highly collaborative approach, impressive strategic insight, and ambition for creative excellence.'

by Alisha Buaya – Mar 14, 2025

ACCIONA unveil first surfboard made from retired turbine blades via DDB Melbourne
Agencies

ACCIONA unveil first surfboard made from retired turbine blades via DDB Melbourne

Giles Watson: 'Surfers have an unbreakable bond with the environment, so creating a board from recycled turbine blades helps inspire the next generation of environmentalists.'

by Alisha Buaya – Mar 13, 2025

NAB celebrates how footy brings Aussies together in new AFL sponsorship campaign via TBWA\Melbourne and Mindshare
Brands

NAB celebrates how footy brings Aussies together in new AFL sponsorship campaign via TBWA\Melbourne and Mindshare

Matt Stoddart: 'It’s a beautiful thing across all levels of footy when a player kicks their first goal and everyone gets around them.'

by Alisha Buaya – Mar 13, 2025

'Rare to get public commentary from senior clients about success': Media buyers on what stood out at News Corp's D_Coded
Agencies

'Rare to get public commentary from senior clients about success': Media buyers on what stood out at News Corp's D_Coded

Mediaweek spoke to Peter Horgan, Sue Squillace, Brian Gallagher and others to find out what stood out for them at News Corp's D_Coded.

by Alisha Buaya – Mar 13, 2025

Claxon appointed as media and creative agency for Better Everyday Project
Agencies

Claxon appointed as media and creative agency for Better Everyday Project

Emily Selvadurai: 'Claxon’s strategic approach and innovative thinking made them the perfect partner to help us expand and make a lasting impact in the leadership and personal development space.'

by Alisha Buaya – Mar 13, 2025

MILKRUN attracts over 100k plays in 24 hours with 'KICKRUN' mobile game via Paper Moose
Brands

MILKRUN attracts over 100k plays in 24 hours with 'KICKRUN' mobile game via Paper Moose

Jamie Gagliardi: 'KICKRUN perfectly portrays the playful nature of the MILKRUN brand, delivering a memorable and engaging experience for our customers with the help of Paper Moose to execute this campaign.'

by Alisha Buaya – Mar 13, 2025

WiredCo. tapped to manage P.E Nation's affiliate marketing
Agencies

WiredCo. tapped to manage P.E Nation's affiliate marketing

Angela Hampton: 'I’ve been a fan of the brand since the beginning, so winning P.E Nation is a big win for us and for me personally.'

by Alisha Buaya – Mar 13, 2025

MAGNA Media Trials and TikTok unveil the 'Blueprint for Tentpole Success' report
Data

MAGNA Media Trials and TikTok unveil the 'Blueprint for Tentpole Success' report

Hannah Rook: 'This makes shared events—and the unified audience they create — a uniquely powerful advertising opportunity.'

by Alisha Buaya – Mar 13, 2025

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