Alisha Buaya

Taylors Wines taps Kaimera as media agency - will lead first brand refresh in 50 years
Tanya Marler: 'Kaimera’s strategic clarity, creative energy and understanding of premium brands made them the perfect fit to help us share our story with Australia.'
by Alisha Buaya – Aug 15, 2025

Bear Meets Eagle On Fire, DDB, and FINCH sweep up at 46th AWARD Awards in Sydney
Nils Leonard: 'The best work does more than answer a brief but becomes a reference point for a time; this stuff has that energy. Irreverent. Unignorable. Important.'
by Alisha Buaya – Aug 15, 2025

Cathay Pacific turns retail spaces into cabin previews for Australian travellers
Steph Babin: 'By recreating a taste of the inflight journey in unexpected places, we’re sparking curiosity, building emotional connection, and allowing people to physically feel the difference.'
by Alisha Buaya – Aug 15, 2025

Meeting of the Minds: Amplify's Declan Ferns and Naomi Hannan
Ferns and Hannan reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Aug 15, 2025

'We became a bit complacent': Subway's marketing director on transforming the brand for its 60th anniversary
Rodica Titeica: 'We're just getting started.'
by Alisha Buaya – Aug 15, 2025

Adland pays tribute to Ogilvy behavioural scientist Sam Tatam, aged 39
David Fox: 'A devoted family man at heart, he made a mark on the ad industry and on all of us who were lucky enough to know him.'
by Alisha Buaya – Aug 14, 2025

From Big Mac to Big Goodbye: McDonald’s ends 54-year creative partnership with DDB Group Sydney
Sheryl Marjoram: 'Our partnership with Macca’s has been defined by more than shared goals, it’s been powered by determination, proving longevity is earned, not given.'
by Alisha Buaya – Aug 14, 2025

Merchantwise Group acquires Jaywing and Frank Digital
Alan Schauder: 'By bringing them into the Merchantwise Group, we’re combining data, creativity, media and technology to deliver full-funnel solutions for some of the world’s most exciting brands.'
by Alisha Buaya – Aug 14, 2025

oOh!media upgrades Melbourne’s 3D billboard 'The Bourke'
Mark Fairhurst: 'It’s sheer size, commanding scale, and iconic placement set it apart as the premier screen for immersive 3DA and brand fame.'
by Alisha Buaya – Aug 14, 2025

Every Runner Has a Reason - YoPRO teams with Turia Pitt to fuel everyday runners
Maire-Aude Remaut: 'Through this campaign, we’re proud to feed runners’ progress and reaffirm YoPRO’s commitment to supporting athletes and active lifestyles.'
by Alisha Buaya – Aug 14, 2025

Tight 'Footy Shorts' partnership between WPP's Motion Entertainment, the AFL, and Foxtel
Lisa Squillace: 'Footy Shorts demonstrates how WPP Media is investing and co-creating content to deliver premium content for local audiences.'
by Alisha Buaya – Aug 14, 2025

"It’s about moving our clients closer to their ambitions" - Houston Group expands creative leadership
Alex Toohey: 'Our creative team are positioned to push boundaries and produce work that reflects both the ambition of our clients and the agency.'
by Alisha Buaya – Aug 14, 2025

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
