Parker's addition rounds out Veridooh's international go-to-market team. He will work with the business on a fractional basis.
"Out-of-home can start to demand more spending from advertisers, rather than just the 4% or 5% we're currently seeing today."
Di Tonto: "I’m incredibly excited to start a new chapter with Veridooh"
Mo Moubayed said: "We’re pleased to partner with Mass Media Outdoor to help increase transparency in UK OOH"
“Three things brought me back to Veridooh; the people, the product, and the industry."
"It's great to work with local media owners and provide our solution to more brands"
"I'm excited to rejoin the sector and work with an innovative company that is shaking up the OOH industry"
The adtech startup's SmartCreativeTM, tracks, measures, and verifies the performance of OOH campaigns
Veytsblit joins from Dimple, where he was chief operating officer
Limited Space is expanding Veridooh’s independent verification solution, making it available to all clients
David Sutherland moves from QMS to Veridooh in new role
• This comes after the company recently launched its UK team
• Co-founder Moubayed has relocated to London as part of the UK expansion
• The barrierless solution is part of Veridooh's mission to help the sector protect and support the environment