The 2025 Mardi Gras Festival drove a 25% increase in parade attendance within the Oxford Street and Taylor Square precinct.
2026 marks Absolut's seventh year as a partner of the Sydney Gay and Lesbian Mardi Gras.
Gil Beckwith: 'oOh!’s support has a genuine impact, and we welcome its continued involvement at Mardi Gras.'
TikTok will livestream its Mardi Gras Visionary Voices Celebration on Thursday, February 29, from 5:30pm to 8:30pm.
• The broadcast will cover the floats, the fanfare and all the fun
• This comes as oOh! prepares to launch an expanded Diversity and Inclusion strategy
